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Google Ads Specialist

2 weeks ago

Bedfordview, Gauteng, South Africa #HelloYes Marketing Full time R900 000 - R1 200 000 per year

Company Description
At #HelloYes Marketing, we are a globally recognised brand, a powerhouse of creativity, and a trailblazing agency at the intersection of digital and technology. We are on the lookout for exceptionally talented individuals who crave the opportunity to fuel their curiosity and thrive in an environment that champions innovation."

Role Summary
A Google Ads specialist is a digital marketing professional responsible for managing and optimizing pay-per-click (PPC) advertising campaigns on the Google Ads platform. Their main focus is to create, launch, and analyze campaigns to achieve specific marketing goals.

Key Responsibilities

  • Develop, execute, and manage comprehensive Google Ads campaigns across Search, Display, and YouTube channels.
  • Conduct keyword research and selection for pay-per-click campaigns to optimize reach and effectiveness.
  • Monitor and analyze performance metrics to identify opportunities for optimization and improvement.
  • Manage budget allocation and bid strategy to maximize return on investment (ROI).
  • Create compelling ad copy and optimize landing pages for ad campaigns.
  • Stay up-to-date with Google Ads updates, industry trends, and best practices to continuously improve campaign performance.
  • Collaborate with cross-functional teams, including SEO, content marketing, and web design, to ensure cohesive digital marketing strategies.
  • Prepare and present detailed campaign performance reports to stakeholders, highlighting key metrics, insights, and recommendations for future strategies.

Qualifications

  • Proven experience managing Google Ads campaigns with a strong track record of achieving targets. Case studies will be needed
  • Comprehensive understanding of Google Ads platform, including Search, Display, and YouTube advertising.
  • Proficient in Google Analytics and other analytics tools to monitor and evaluate campaign performance.
  • Excellent analytical skills with the ability to generate data-driven insights.
  • Strong written and verbal communication skills, with the ability to present complex information clearly and persuasively.
  • Ability to work independently and in a team environment, managing multiple projects simultaneously with attention to detail.
  • Certification in Google Ads

Get in touch
This position at #HelloYes Marketing offers the opportunity to work in a dynamic digital marketing agency that prioritizes adaptability and integration in serving clients' evolving needs. If you meet the qualifications, have a curious mind and are ready to excel in the fast-paced world of social media management, we invite you to apply. Send your CV to