Technical Sales Engineer

About Us

We are a leading provider of innovative industrial bakeware solutions, committed to delivering exceptional service and value to our clients. With over 14 years of experience and a recent surge in growth, we pride ourselves on being a solution-driven and service-oriented business, creating long-term partnerships with our clients.

We aim to deliver excellence. Excellent products, coatings, and service from first contact to post-sale. We value the fact that bakeries have made a decision to order their bakeware through us in a highly competitive market, so we strive not only to deliver quality products to bakeries, but also to deliver world-class service to our customers, which they can trust.

Are you a technically minded sales professional with a passion for the baking industry? We are seeking a
dynamic Technical Sales Engineer
to join our team — someone who thrives on solving client challenges and providing innovative bakeware, coating, and TracePan system solutions.

In this role, you will combine
sales expertise, technical knowledge, and project management
to deliver exceptional customer service, drive business growth, and maintain long-term client partnerships across South Africa.

Key Responsibilities

Client Management & Sales

• Build and maintain strong relationships with key bakery clients.
• Conduct site visits and audits to identify customer needs and growth opportunities.
• Prepare quotations, proposals, and manage the full sales cycle from prospecting to after-sales support.
• Collaborate with the Draught Estimator to ensure accurate Bills of Materials (BOMs).
• Achieve monthly and annual sales and margin targets.
• Conduct market analysis and report on trends, competitors, and account performance.

Technical Support & Project Coordination

• Provide expert technical support on bakeware, coatings, and TracePan systems.
• Oversee installations, commissioning, and optimization of TracePan systems.
• Troubleshoot product or system issues efficiently.
• Coordinate with internal teams to ensure timely project delivery.
• Train bakery staff on product use and maintenance.

Product Innovation & Continuous Improvement

• Collect client feedback to assist with product and process innovation.
• Collaborate with the technical team on testing and developing new solutions.
• Identify and recommend process improvements both internally and at customer sites.

Administration & Reporting

• Maintain accurate documentation of client interactions, quotations, and project details.
• Submit weekly and monthly sales activity and forecast reports.
• Ensure compliance with company quality and safety standards.

Minimum Requirements

• National Diploma or Degree in Mechanical, Industrial, Chemical, or Manufacturing Engineering (or related field).
• 3–5 years' experience in technical sales, production, or engineering within a manufacturing or industrial environment (baking industry experience advantageous).
• Proven track record in business development and account management.
• Strong technical aptitude and ability to interpret drawings and specifications.
• Excellent communication, negotiation, and presentation skills.
• Proficient in MS Office (Word, Excel, PowerPoint) and CRM systems.
• Valid driver's license and willingness to travel nationally.

IBCO is an equal opportunity employer and is committed to Employment Equity. Preference will be given to suitably qualified candidates from designated groups in line with our EE Plan. The company reserves the right not to make an appointment.

Should you not hear from us within 2 weeks of your application, please consider your application as unsuccessful.

Job Type: Full-time