Senior Marketer
7 days ago
Company Description
iWMS is a global leader within the Infios ecosystem, dedicated to optimizing supply chains through innovative solutions. Established in 2009, the company operates with a global presence, including North America, Canada, South Africa, and India. iWMS offers expertise in implementing, integrating, optimizing, and supporting Infios's full suite of supply chain solutions while providing 24/7 customer service. With a strong commitment to enabling sustainable growth, iWMS helps businesses across industries unlock the full potential of their systems. Utilizing a "Follow the Sun approach," our teams ensure continuous support and expertise anywhere in the world.
Role Description
This is a full-time remote role for a Senior Marketer. The Senior Marketer will be responsible for developing and executing marketing strategies, creating content across digital platforms, and optimizing campaigns based on performance analyses. This role includes managing digital marketing efforts, implementing targeted campaigns, and ensuring brand alignment across all channels. The Senior Marketer will also collaborate with cross-functional teams to support lead generation and business growth.
Qualifications
- Strategic expertise in Digital Marketing, Campaign Management, and Marketing Automation
- Content creation skills, such as Writing, Copywriting, and Storytelling for targeted audiences
- Proficiency in Data Analysis, Reporting, and Performance Monitoring to inform marketing strategies
- Familiarity with Branding, Content Strategy, and Market Research
- Knowledge of SEO/SEM, PPC, and Email Marketing tools
- Strong communication, project management, and cross-functional collaboration skills
- Experience with B2B marketing, particularly in the supply chain or enterprise software sectors, is a plus
- Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent work experience
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