Copywriter Turned Growth Specialist

1 week ago

Cape Town, Western Cape, South Africa Delta-v Full time R360 000 per year

About Delta-v
At
Delta-v
, we help international FinTech companies accelerate their growth. Since 2020, we've been building outsourced SDR teams that plug directly into our clients' sales organisations.

We find top sales talent, train them on the best tools and systems, and integrate them seamlessly into fast-moving startups. Based in
Claremont, Cape Town
, we're a team that thrives on
achievement, learning, autonomy, and transparency
.

About The Role
We're expanding and that means new opportunities. This
brand-new role
is your chance to take charge of demand generation campaigns that help some of the world's fastest-growing FinTechs win more customers.

You'll get hands-on training in
Delta-v's proven outbound methodology
and learn how to set up, run, and optimise campaigns that deliver measurable results.

What You'll Do
You'll be the driving force behind campaign execution; turning strategy into results that move the needle.

Here's what that looks like:

  • Support client onboarding with project plans, workshop scheduling, agendas, and campaign playbooks
  • Write persuasive, conversion-driven copy that turns into qualified sales meetings
  • Build buyer persona data and manage outbound messaging templates
  • Coordinate client mini-campaigns and keep messaging fresh and on point
  • Use data to track performance and implement continuous improvements
  • Contribute to Delta-v's inbound content strategy (blogs, social media, webinars)

Requirements

  • A degree in English, Linguistics, Journalism, or a related field
  • 2+ years' experience in marketing
  • Background in B2B marketing, ideally within lead or demand generation
  • Exceptional copywriting skills, especially in crafting content that converts (email, ads, social)
  • Strong communication (you make complex ideas simple and engaging)
  • Detail-oriented, organised, and proactive
  • Curious and eager to explore new products, markets, and tech
  • Analytical mindset with solid problem-solving skills

Benefits
Why You'll Love Working Here
At
Delta-v
, you'll:

  • Work with international FinTech startups and experience global markets
  • Collaborate closely with high-performing sales and marketing teams
  • Learn exactly how to build, run, and optimise demand generation campaigns
  • Be part of a growing company that values achievement, learning, and autonomy, and believes in having fun while doing great work

What You Get

  • MacBook provided
  • 20 days annual leave
  • Annual discretionary bonus
  • Regular social events — weekly, monthly, quarterly, and annual
  • Ongoing learning and exposure to the latest B2B demand generation strategies

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