Senior Account Manager

1 week ago

Cape Town, Western Cape, South Africa Omni - Growth Partner Full time R600 000 - R1 200 000 per year

Role Description — Instantly & Email Marketing Consultant (Senior Account Manager)

We're hiring an
Instantly and Email Marketing Expert
to serve as a
strategic growth consultant
and senior account manager for Omni's clients.

This is not a basic account management role — it's a
technical and strategic leadership position
. You'll act as the go-to expert for building, optimizing, and scaling outbound systems using
Instantly and related email infrastructure tools
. You'll advise clients on best practices in cold email, deliverability, domain reputation, and funnel conversion while leading internal execution teams to deliver measurable ROI.

Your role combines client strategy, system architecture, and campaign analytics — all with one goal:
make every client's outbound system perform like a well-oiled machine
.

Key Responsibilities

  • Act as the lead
    Instantly and outbound systems consultant
    for Omni's clients in the AI and tech sectors.
  • Audit, build, and manage email outreach systems — including domain setups, inbox rotation, warm-up protocols, and sequencing.
  • Develop and optimize cold email campaigns, A/B tests, and targeting frameworks for consistent lead flow.
  • Advise clients on copy strategy, personalization, and outbound funnel design to maximize deliverability and conversion.
  • Monitor campaign metrics, domain health, and inbox performance — proactively resolving issues to maintain deliverability.
  • Coordinate with copywriters, SDRs, and operations to ensure campaigns align with client objectives and performance targets.
  • Present strategy updates, growth reports, and system audits directly to clients and leadership.

Qualifications

  • Proven expertise in
    Instantly
    and email outreach platforms (Smartlead, Instantly, Lemlist, Mailshake, etc.).
  • Deep understanding of
    email deliverability
    , domain reputation management, and cold email best practices.
  • Experience designing or managing
    multi-domain, multi-inbox outbound systems
    .
  • Strong grasp of
    outbound metrics
    — open rates, reply rates, domain warm-up, IP reputation, etc.
  • Ability to manage 5–10 client accounts while driving measurable growth KPIs.
  • Excellent communication skills — able to translate complex deliverability or system issues into actionable advice for clients.
  • Background in B2B marketing, tech, SaaS, or demand generation is a plus.
  • 3–5+ years in outbound, demand gen, or email marketing roles.

What Makes This Role Unique

  • You won't just be "running campaigns." You'll be
    building infrastructure
    ,
    advising founders
    , and
    owning outbound performance
    for clients who rely on Omni as their full-scale growth partner. You'll work with a highly skilled, remote-first team and have the creative and operational freedom to architect best-in-class Instantly systems that scale companies past six and seven figures.

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