Campaign Lead

At Yoyo, it is our mission to delight people in every connection they have with our brand. Whether that is delighting our clients as we help them grow, delighting their customers with every reward we distribute, having delighted stakeholders through our exceptional performance, or having a delighted and thriving team of people who work together every day. Each of these is what we strive for and they are all equally important.

We're a team driven by passion and energy. Spiralling one another up to create a positive, dynamic environment where we learn, grow, and support each other. Our hope is that egos are left at the door, and the focus is on collaboration,  learning, and the collective success of the team. We're driven by curiosity and creativity, constantly challenging ourselves to push boundaries and be world class at what we do, in order to have a lasting and positive impact.

About the Job

As a Campaign Lead in the Commercial Team at Yoyo, you'll play a crucial role in bringing our marketing campaigns to life. You'll handle the end-to-end setup and testing of campaigns — from seasonal price updates to bulk SMS notifications — and ensure every detail is accurate and aligned with client needs. Working closely with our internal teams and external partners, you'll help make sure campaigns are delivered seamlessly and with impact. This role is perfect for someone who loves getting the details right, enjoys collaborating with others, and takes pride in ensuring things run smoothly behind the scenes.

Your role and responsibilities will include:

Seasonal SKU Price Updates

• Ensure timely updates to SKU prices for campaigns when seasonal menu changes are implemented.

Campaign Setup

• Fully set up all standard coupon, voucher, and gift card campaigns — whether in-app, SMS, or bulk code distribution — from start to finish.

• Confirm that campaign configurations align with client or team requirements and are accurately documented.

Campaign Testing

• Conduct thorough testing of all standard campaigns (coupon, voucher, gift card) across all channels (in-app, SMS, bulk code) before launch.

• Document and resolve any identified issues, ensuring a seamless customer experience.

Bulk Campaign Management

• Use the dedicated email channel to handle all bulk campaign requests and ensure setup and issuance are completed efficiently.

• Liaise with the Finance team to monitor when the invoice for the campaign float is sent and track the status of payments and float loading.

Ad Hoc SMS Notifications

• Set up, test, and send ad hoc SMS notifications requested by clients through the Panacea system.

• Ensure that SMS content aligns with client requirements and internal standards.

Manage Float checks.

• Regularly check and manage campaign floats to ensure sufficient balances are maintained for timely campaign execution.

• Coordinate with relevant teams (e.g., Finance) to ensure proactive float management.

General Administration & Support

• Provide administrative support for campaign-related tasks and maintain accurate records for all campaigns and communication.

• Identify opportunities to improve campaign processes or documentation.

Qualifications, experience and skills we are looking for: 

• Minimum of 2 years experience as a Campaign Lead or a similar role. 

• Strong multitasking skills and ability to organise tasks effectively to meet deadlines.

• Good time management to organise tasks effectively to meet deadlines.

• Tech-Savvy and comfortable using digital tools & learning new systems quickly.

• Solid experience with G-Suite and MS Office. Experience with Slack, Confluence, Jira, Zendesk, or is a plus.

Our ideal candidates are:

• Passionate about the tech and fintech industry.

• Is detail oriented  with a strong ability to ensure everything is accurate.

• Has excellent people skills and enjoys working with others and building positive relationships.

• Is a team player as well as an independent worker that works well both in a team and independently.

• Is calm under pressure and able to stay focused and effective, even when things are fast- paced. 

• Organised, with strong prioritisation and planning skills.

• Accountable and willing to take ownership of responsibilities.

The perks at Yoyo:

• Group Risk insurance with Discovery Health.

• Learning & development opportunities

• Hybrid working arrangement.

• Flexible working hours.

• On-site barista with the best coffee in town.

• Subsidised and healthy meals at an in-house cafe

• Weekly socials & an annual social calendar to include the family.

• Employee wellbeing with Strove.

• Employee reward scheme with Zuzo.

• Generous leave policy.

Our Yoyo values, we are looking for a team member that will always live out and demonstrate behaviours aligned to our values:

• Be extremely customer centric: in everything we do, serve and delight our customers, using data to continuously improve.

• Be a passionate team player: spiral up, be positive, bring momentum, and energy to those around you, leave ego at the door and be teachable.

• Be an owner: be accountable and take responsibility. Find solutions, learn from your mistakes and own tasks to completion.

• Be world-class at speed: delivering world leading solutions that delight our clients and customers.

• Be curious and creative: constantly innovating, exploring, learning, stretching ourselves, pushing the boundaries and thinking out of the box.

If you're the kind of person who thrives on detail, loves making things run seamlessly, and gets a kick out of seeing campaigns come to life — we'd love to hear from you