Senior Manager, Digital Demand Programs

At NTT we believe that by using innovative technology we can solve global challenges and create a world that is sustainable and secure. We are looking for curious people, from diverse backgrounds, that are keen to work in a fast-paced and agile environment.

At NTT we trust our employees to do the right thing, even when no one is watching, which is why we offer flexibility in the workplace. The majority of our roles are hybrid, meaning we encourage a balance of working from home and our local office. Ask our recruitment team if this is a hybrid role.

**Want to be a part of our team?**

The NTT Ltd. MEA Marketing team is looking to recruit a Senior Manager to plan and implement marketing and digital demand generation campaigns and programs to grow our pipeline and revenue in Priority High Value Services (PHVS) and technology sales across the Middle East and Africa.

This person should be highly collaborative and be able to work effectively with cross-functional internal stakeholders.

The role will require extensive engagement with the Content and Digital Marketing Centers of Excellence (CoEs), as well as our Service Division Marketing leaders to plan, implement and measure the impact of the marketing campaigns across the region to support our global and regional strategy.

**Working at NTT**
- Planning, implementing and reporting marketing digital demand generation campaigns to grow our pipeline and revenue in Priority High Value Services and technology in our client base in MEA. This will include managing the blending of campaign materials from the global Demand Generation team and global priorities, along with those of the Divisions and the countries.
- Leveraging our client segmentation strategy, gaining alignment on the persona audiences and accounts to target, particularly in 1:Many campaign delivery, but also supporting our 1:Few activity.
- Leading our engagement with the global Demand Generation COE to identify appropriate global campaigns and driving their adoption in MEA, where appropriate.
- Reviewing and reporting on the digitial pipeline generation and velocity through the lead funnel and ultimately the revenue generated in PHVS in MEA.
- Integrating the PHVS campaigns with appropriate technology campaigns within the MEA campaign calendar. Providing visibility of all campaigns running in the region
- Regularly communicating with the broader regional Marketing team to assist in the identification of demand generation activity gaps and to roll-out of campaigns in country.
- Reviewing plans with Vendor Partners to uncover opportunities for marketing funds to support existing activity or in select cases to implement partner marketing campaigns.
- Success will be measured by the PHVS pipeline, closed revenue and velocity through the demand generation funnel across the region.

**What will make you a good fit for the role?**

**Education and Training and Experience**
- Bachelor’s degree in marketing or brand management
- 5 to 7 years of experience in a marketing team with a focus on digital demand generation campaigns. Any related experience of doing this in an ABM context is also requested.
- Proven success and experience in a communications and content creation role
- Must have worked in a B2B environment, ideally in a technology or similar sector
- Previous experience with marketing annuity-based services
- Experience of marketing automation tools and campaign implementation.
- Digital marketing experience and use of social platform-based tools to identify and connect with contacts.
- Experience with data-led campaign planning, segmentation and leveraging propensity to buy modelling.
- Capacity to execute a wide variety of marketing programs from demand generation to sales enablement.
- Experience of working in a matrix management team, and with a number of countries and team.

**Personal Attributes and Skills Required**
- Ability to manage multiple projects running concurrently with multiple key stakeholders.
- Outcome-oriented focused on delivering results
- Creative, collaborative and resourceful
- Strong interpersonal and communication skills
- Energetic, enthusiastic team player
- Excellent written, verbal, presentation and project management skills
- Highly motivated, driven and self-starting individual
- Ability to work in a fast paced, high growth environment
- Strong collaboration skills. This role will not be successful on its own and will require the input and support of other members of the MEA and global Marketing teams.

**Equal opportunity employer**

NTT is proud to be an equal opportunity employer with a global culture that embraces diversity. We are committed to providing an environment free of unfair discrimination and harassment. We do not discriminate based on age, race, color, sex, religion, national origin, disability, pregnancy, marital status, sexual orientation, gender reassignment, veteran status, or other protected category.