Starke Ayres: Sales Representative

2 weeks ago


Kempton Park, South Africa Plennegy (Pty) Ltd. Full time

Starke Ayres is the foremost African specialist and global supplier of premium vegetable, flower and lawn seed varieties - both for commercial and home garden planting. The following position has become available for a Retail Sales Representative, based in Kempton Park. The purpose of this role is to maximize the returns from the sales of Starke Ayres’ approved range of products in his/her area within the framework of Company policy as determined from time to time.

**RESPONSIBILITIES**:

- Develops joint-business-plans for key customers, customer sales plans for the balance of customers
- Implements and monitors such strategy on a weekly, monthly, quarterly, and annual basis.
- Consistently achieves monthly, quarterly, and annual sales targets.
- Maximises opportunities for closing a sale and drives market penetration, through sound commercial discussion and negotiation.
- Identifies priority products for his/her area, phased annually, seasonally, and monthly.
- Identifies priority customers in line with the priority products in his/her area.
- Canvasses existing and potential customers regularly in accordance with pre-determined sales routes, calling cycles and appointments.
- Updates existing and potential customers regularly with regards to product information, price lists, point of sales, specials etc.
- Drives priority products based on customer needs, internal strategy, and product benefits.
- Ensures that orders are executed correctly and timeously.
- Contacts customers regularly as per the call cycle, as well as pre-empting and addressing any potential problems swiftly and efficiently.
- Provides necessary advice and information which will ensure that the products are utilized to their maximum potential.
- Conducts in-store customer training programmes to stimulate sales in retail outlets.
- Resolves customer complaints by investigating problems, developing solutions, preparing reports, making recommendations to management, as well as report problems to management where assistance is needed.
- Acts responsibly and professionally at all times, fostering goodwill and a positive image for the Company.
- Identifies and/or develops promotion/advertising opportunities in his/her sales area, ensuring a suitable return on investment is achieved.
- Participates actively in the planning and conducting of exhibitions, show-displays and in-store promotions, managing all expense to within the agreed budget.
- Plans, coordinates, distributes/shares promotion and advertising material such as product profiles, brochures, leaflets, bulletins, posters, display boards and product samples.
- Ensures shelf space and displays in outlets are of the highest standard (negotiate RSP’s, correct PI labels, maximise facings, stock rotation, expired stock removal, etc).
- Sourcing prime spots and erecting stands during key selling seasons.
- Implements all promotions negotiated with head office

**REQUIREMENTS**:

- Diploma in Marketing (NQF level 6) (preferential)
- Bcom Marketing Degree (NQF level 7) (preferential)
- 3 years’ experience as a sales representative, preferably in the retail agricultural industry
- Advanced retail knowledge
- Advanced sales knowledge
- Valid Drivers license



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