Project Lead: Preschool Schools Marketing

1 week ago

Cape Town, South Africa Curro Holdings Ltd Full time

**At Curro,** **we care.**:
**Project Lead: Preschool Schools Marketing**:
**Curro Head Office**

**Vacancy Reference: 21585**:
**What are we looking for?**
We are looking for someone with the following experience, qualifications and /or skillsets:

- Degree / Diploma in Marketing
- Sales related and/or teaching (education) qualification
- Driver’s License
- 2 - 3 years’ experience in a marketing environment / similar role / sale marketing environment
- Previous Marketing in a School / Educational Institution Background

**The responsibilities are**:
**Marketing strategy integration aligned to the CURRO objectives**
- Implement the regional marketing strategy in line with organisational, regional and marketing objectives
- Co-ordinate and ensure that marketing objectives aligned on regional and school level
- Execute and monitor overall regional plan in place and executed accordingly focused on customer service
- Ensure and monitor brand alignment on all marketing materials

**Budget management**
- Oversee, assist and liaise with School Marketers to their individual Marketing budgets
- Track and monitor expenditure to budget

**Marketing Projects, Open Days and Events support**
- Support school events based on requirements and within budget supported by professional Marketing Plan
- Track and monitor maximum PR coverage achieved
- Coordinate and oversee promotional events as required at school level
- Oversee School Events to ensure standards and effectiveness maintained in line with strategy and project plan/s
- Within budget
- Track and achieve targets as agreed
- Compile post event reports and provide feedback Project Manager

**Brand and corporate identity managed**
- Oversee the implementation of the brand and correct use of CI (Corporate Identity) across schools
- Act as a Brand Ambassador
- Conduct brand audits conducted in line with specification and standards with effective remedial actions
- Review and manage a consistent approach throughout the schools

**Online presence managed**
- Monitor social media accounts and manage communications for specific schools
- Maintain and update d relevant section of website in line with agreed communications strategy

**Sale research, leads and closing**
- Guide acquired schools, new schools and new marketers relating to market research
- Devise and action appropriate opportunities in line with overall strategy
- Audit leads converted to sales in line with targets
- Recorded and analysed
- Professional image maintained
- Proactive and professional
- Assist and guide effective and improved processes
- Communications with stakeholders actioned daily / as required
- Community involved and mobilised as required in terms of strategy

**Staff management**
- Mentoring and management of school marketers
- Report disciplinary issues to Project Manager as required
- Development of school marketers

**Read more about where you will work**

If you have not had any feedback from the school within two weeks of the closing date of this advert, accept that you were not successful for this position.
But don’t be dismayed, next time it might be you.
Curro reserves the right not to make an appointment.

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