Sales Development Representative

6 days ago

Cape Town, South Africa The Sales Centre Co. Full time

**Salary**: R22 000 plus commision

Are you a dynamic, results-driven sales professional with a passion for cyber security? We are looking for an** Sales Development Representative (SDR)** to join our team and drive high-volume outbound prospecting efforts to introduce our **Penetration Testing & Risk Assessment** services to key decision-makers.

**Key Responsibilities**:
**Outbound Prospecting**:

- Make high-volume outbound calls to targeted UK companies (50+ employees).
- Engage with Retail, Software Development, Energy & Utilities, and Fintech sectors (excluding government).

**Lead Qualification**:

- Identify and qualify high-potential leads based on predefined criteria.
- Focus on engaging key decision-makers in IT and Cyber Security.

**Pitch & Value Proposition**:

- Clearly communicate the benefits of our penetration testing and risk assessment services.
- Highlight the importance of robust cyber security strategies.

**Appointment Setting**:

- Schedule discovery calls or qualified meetings for the sales team.
- Ensure a seamless handover of leads.

**Data Management**:

- Maintain accurate and up-to-date records in **Pipedrive CRM**.

**Collaboration**:

- Work closely with the **Commercial Manager** to refine messaging and improve campaign strategy.

**Adaptability & Reporting**:

- Adjust strategies based on market feedback and campaign updates.
- Provide **tri-weekly reports** (Monday, Wednesday, and Friday) on call outcomes, appointment setting rates, and pipeline status.

Proven experience in outbound sales, business development, or lead generation.
Strong communication and persuasion skills.
Experience in **Cyber Security, IT Services, or SaaS sales** (preferred but not required).
Ability to work independently and meet targets.
Experience using **CRM tools (Pipedrive preferred).**

**What We’re Looking For**:
**Experience in B2B Outbound Calling**:

- Proven track record in lead generation, telemarketing, or business development.
- Previous experience in cyber security sales is a strong advantage.

**Strong Communication Skills**:

- Excellent verbal and written communication.
- Ability to build rapport and confidently engage with **IT Managers, CIOs, CTOs, CISOs, and other senior decision-makers.**

**Tech-Savvy**:

- Basic understanding of **cyber security concepts** or the ability to quickly grasp technical offerings.

**Results-Driven Mindset**:

- Goal-oriented, with a focus on **achieving and exceeding targets** in outbound prospecting and lead qualification.

**Organised & Detail-Oriented**:

- Experience with **CRM tools (Pipedrive preferred)** for managing data and tracking leads.
- Ability to follow structured sales processes while maintaining accuracy.

**Flexible & Adaptable**:

- Willingness to adjust approach based on **campaign changes and market feedback.**
- Open to continuous learning and refining strategies.

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