Design and Marketing Manager

7 days ago


Cape Town, South Africa Dematech Ltd Full time

Responsibilities include but are not limited to marketing activities for companies:
Bevplus Pty Ltd
Dematech Pty Ltd
Craft Brewers Powwow
African Beer Cup
And occasional work for Verde Hotels

Duties & Knowledge include:
General Graphic Design
Efficient with the Adobe Creative Suite (Ai, Ind, Psd)
Knowledge in both print and web design
Creating flyers, brochures, business cards, signage, branded uniforms, social media announcements
Product photography of new stock and updated website images

Content Creation & Social Media Management
Efficient using Hootsuite
Efficient working on the following platforms: Twitter, Instagram, Facebook, YouTube
Link building, writing up blogs and co-ordinating with the brewers to draw up technically correct & original content, this would include videos for You Tube and the BevPlus and Dematech blog pages
Analyse social media insights and boosted posts
Establish best practices in digital marketing (all announcements should be uniform across all platforms and following brand continuity and CI guidelines for each individual company)
Build strong client relationships through social media interactions
Announce product promotions, upcoming events or special dates (Black Friday), relevant content research and schedule via Hootsuite.

Marketing
Monitor SEO/SEM marketing and sales performance metrics to forecast trends & advise the warehouse team when there are sudden changes to traffic so that they can prepare stock.
Knowledge of Website UX/UI design and corresponding with our developer to ensure the websites and any changes/updates are all running efficiently
Analyse web traffic metrics and create solutions to boost web presence
Assisting with the management of all company domains and hosting packages (Xneelo managed server)
Assisting with the management, sponsorship and & marketing of the annual Craft Brewers Powwow

Ability to commute/relocate:

- Cape Town, Western Cape: Reliably commute or planning to relocate before starting work (required)


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