Content Marketing Specialist

22 hours ago


Cape Town, South Africa Skale Full time

**About Skale** Skale is an **organic growth agency**helping top SaaS and tech brands build predictable, scalable revenue through organic channels. We’ve grown by focusing on what actually drives pipeline: strategy, execution, and results, not vanity metrics. We don’t just do SEO - we build organic revenue engines for ambitious B2B tech and SaaS brands. That now includes traditional SEO and Generative Engine Optimization (for AI and LLM-driven search). We work remotely, move fast, and believe in ownership and autonomy. Our team spans strategy, content, link building, and implementation, all under one roof. We are hiring a **fast-moving, creative Content Marketing Specialist** to **fully own our website,**own our monthly prospect newsletter**,** and build a content engine that drives inbound growth. **This isn’t client work - it’s about taking our site, blog, and landing pages, and**turning them into a lead-generating machine**. We want someone**obsessed with creating content that ranks**,**excited about AI**, and eager to**showcase our expertise to the world**.** **What You’ll Do (and Own, Fully)** - **Own** **Skale.so** — every page, article, and improvement is yours to run, test, and optimize. - **Write SEO-driven content** — articles, landing pages, and resources that bring in high-intent traffic. - **Do key SEO tasks** — internal linking, on-page optimizations, keyword research, and competitor analysis to grow organic traffic. - **Tell the world what we’re testing** — you’ll write about **our expertise**, wins, and lessons from growing Skale. - **Build and polish case studies** that prove our impact. - **Run our monthly prospect newsletter** — keeping Skale top-of-mind with news, insights, and industry trends. - **Team up with our dev & PR crew** — they handle technical fixes and backlinks, while you focus on making the site better every single week. **What Success Looks Like** - **KPI = MQLs.** You’ll measure everything by how well it drives leads. - You’re shipping **fast and often**, not waiting for permission or overthinking every detail. - You’re **testing and tweaking constantly**, aiming for momentum over perfection. **What We’re Looking For** - 2-4 years of **content marketing experience** — you’ve written content that ranks. - **Speed > perfection.** You’d rather ship 10 good pages than 2 perfect ones. - **Curious about AI** — you want to write about it, test it, and push the boundaries of how content is created. - **Comfortable juggling multiple projects** without slowing down. - Basic SEO skills (keyword research, internal linking, on-page optimizations) — **you don’t need to be an SEO wizard** (we have experts for that), but you know what makes content perform. - Bonus: You’ve run newsletters or content campaigns before. **Why You’ll Love This Role** - **Total ownership of our site** — you call the shots on content, landing pages, and case studies. - **Experiment with AI and content** — we want you to share what’s working and what’s not. - A **fast, scrappy team** that values momentum, experimentation, and results. **If you like moving fast, hate endless processes, and want to create content that actually drives growth, this is your role** **What we offer**: - ️ Remote working. This is a full-time position, working Monday to Friday (40 hours per week). - 36 days paid annual leave. - €150 euros monthly co-working budget. - Regular online team buildings and local meet-ups. - A strong culture of innovation & learning - training & development plans for each team member. - €500 set-up budget every 2 years to enhance your workspace. - We have partnered with Regreener as part of our CSR strategy - it feels good to give something back



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