Online Market Research Manager
1 week ago
JOB PURPOSE/OBJECTIVES
Your primary focus will be to execute research on marketing trends and competitive benchmark analysis that will inform our organisations marketing strategies
KEY RESPONSIBILITIES/ACTIVITIES
Data Collection and Analysis:
Use data analytics tools and techniques to identify trends, patterns, and opportunities for improvement.
Performance Monitoring:
Monitor the performance of digital campaigns and initiatives, tracking key metrics and KPIs.
Provide regular reports and dashboards to stakeholders, highlighting performance insights.
Audience Analysis:
Conduct audience segmentation and analysis to better understand our audience and their behaviour.
Develop personas and user profiles to inform marketing strategies.
Competitor Analysis:
Research and analyze marketing strategies of competitors and industry trends.
Provide insights and recommendations for staying competitive in our respective markets.
Recommendations and Strategy:
Translate data insights into actionable recommendations for improving marketing campaigns and strategies.
Collaborate with cross-functional teams to implement data-driven solutions.
Testing and Optimization:
Plan and execute A/B tests and experiments to optimize data collection.
Continuously iterate on market research strategies based on test results and insights.
JOB REQUIREMENTS
Tertiary education beneficial preferably incorporating Market Research (essential)
At least 3 years’ experience in research, of which online research and includes the use of Google Ads, Google Trends, Social Media Insights and related tools. (desirable)
Should have a strong analytical mind and an ability to handle data (extract and interpret) to drive business and marketing decisions.
Should have excellent written and oral communications skills, with the ability to give clear briefs and instructions to a team.
Proficiency in leading a team
**Salary**: R25,000.00 - R30,000.00 per month
**Education**:
- Bachelors (required)
**Experience**:
- Google Ads, Google Trends, Social Media Insights: 3 years (required)
Ability to Commute:
- Johannesburg, Gauteng (required)
-
Research Intern
2 weeks ago
Johannesburg, South Africa Masutane Research Full timeAssisting in research project planning and execution, including data collection, analysis, and report preparation. Conducting literature reviews, market analyses, and competitive assessments to support research projects. Collaborating with senior researchers and project managers to ensure research objectives are met and deliverables are of high...
-
Senior Research Executive
1 week ago
Johannesburg, South Africa BMi Research Full time**Research functions**: Design and execute quantitative and qualitative research projects (including briefs, methodologies and sample specifications) from commissioning to final presentation without supervision Design questionnaires and moderator and interviewer guides Briefing field teams and monitoring progress on projects Data spec’ing and checking of...
-
Online and Marketing Manager
2 weeks ago
Johannesburg, South Africa MGI for Client Full time**Online & Marketing Manager: Commercial Property** Bryanston R550 - 600 per annum **Key Requirements** - Minimum three years marketing exp in property industry - Strong experience with Internet and Social Media marketing - Highly organized individual, adept at multi-tasking and high level of initiative - Strong leadership and people management skills -...
-
Online Marketing Executive
1 day ago
Johannesburg, South Africa GWD Full timeWe are looking for a trendsetting online marketer to be responsible for searching, finding clients online in order to use our services. You should demonstrate creativity and ensure the online image of the business is effective and attracts customers. To be successful as an online marketer, you should have knowledge of searching data on the internet, have...
-
Research Executive
1 week ago
Johannesburg, South Africa IQbusiness South Africa Full timeIntroduction As a research executive you will be responsible for planning coordinating and administering market research projects. Managing account activities, partnering across departments to ensure efficient and quality deliverable based on SLAs. Project design, processing and implementation. Designing and assessing questionnaires. Minimum Requirements -...
-
Market Research Analyst
2 weeks ago
Johannesburg, South Africa Tsebo Group Full time**About Us**: Tsebo Solutions Group are in search of an outstanding Market Research Analyst with strong organisational and research skills. You will work closely with the Chief Sales and Marketing Officer and Sales team as you collate and convert data to intelligence to enable the key stakeholders to understand data and use it to make strategic business...
-
Specialist, Online Performance Marketing
7 days ago
Johannesburg, South Africa NTT Ltd Full timeAt NTT we believe that by using innovative technology we can solve global challenges and create a world that is sustainable and secure. We are looking for curious people, from diverse backgrounds, that are keen to work in a fast-paced and agile environment. At NTT we trust our employees to do the right thing, even when no one is watching, which is why we...
-
User Testing and Market Research
2 weeks ago
Johannesburg, South Africa Tower Group South Africa (PTY) Ltd Full timeRole purpose : To conduct UX and market research for Vodacom Financial & Digital Lifestyle Services’ Digital & Marketing team. The responsible individual will need to handle day-to-day UX research activities including recruitment, planning and coordinating usability tests, observing and running of tests, documentation of insights, reporting and presenting...
-
Market Research Manager
1 day ago
Johannesburg, South Africa FirstRand Full timeJob Description Hello Future Marketing Research Manager As part of our team in FNB Retail Strategic Enablement you will be surrounded by unique talents, diverse minds, and an adaptable environment that lives up to the promise of staying curious. Now’s the time to imagine your potential in a team where experts come together and ignite effective...
-
Qualitative Market Researcher
1 week ago
Johannesburg, South Africa Curiska (Pty) Ltd Full timeOversees the entire research process from start to finish together with the Senior Research Executive - Timing, briefs (project and interviewer / moderator), moderating (in the qualitative team), desk research, screener design, questionnaire / discussion guide design, sampling, analysis plans, tab specs, data processing, report design / templates, data...