Marketing Manager

2 weeks ago

Sandton, South Africa Pro Personnel Full time

Gauteng, Sandton Competitive Salary Package Monthly We are recruiting a Marketing Manager for a dynamic distribution company that supplies premium audio visual, automation, and other lifestyle products to the South African and Sub-Saharan markets. They carry the best brands that the world has to offer, ensuring quality and performance. Broad Description of responsibilities:
This dynamic role relies on the ability to manage and grow the brands. This is a team
role responsible for coordinating with all relevant departments from senior management, sales,
technical and warehousing, to achieve the successful implementation of the marketing objectives

Job Objective
Lead yourself, the team, and associated brands.
Develop and execute the brand strategies (with the team) for the full portfolio and implement approved strategies in the market
Ensure ROI objectives are tracked and achieved

Task Description

Develop and execute the brand’s marketing plans and strategies, with a focus on profitability, category insights, brand/category building, and insight

Manage budgets appropriately

Lead brand positioning, brand architecture, brand plan development, and pricing strategies

Ensure consistent interpretation of brand objectives and strategies amongst key internal and external stakeholders

Develop and implement effective promotional plans based on insights, trends and key focus areas to help drive profitable growth

Ensure brilliant brand execution with relevant ROI per activity

Prioritise key activities to drive the business objectives

Ensure effective use of mediums for communication

Develop a deep understanding of the market, and consumer preferences within your categories and markets, ensuring all brand and marketing activities are rooted in the category and consumer insight and complemented by a solid understanding of the market and competitor dynamics

Report on brand marketing performance, relative to the competition, identify corrective actions, and directly manage marketing budget to ensure excellence

Ensure the right agencies and suppliers are in place to deliver on the brand plans, monitoring delivery and performance, and intervening/escalating when issues arise

Build strong partnerships with agencies and suppliers and ensure they are thoroughly immersed in the market, product categories, and the brand world

Work closely with Agency partners to ensure the digital strategy and execution are aligned to Category Marketing plans and strategies

Oversee the brand's social media strategy

Ensure the Brand CIs are in place and all communication developed is consistent with brand message and look and feel

Partner with sales team to ensure activity plans and material developed is suited to target customers and their retail environment

**Minimum Requirements**:
3 to 4 years B Comm/marketing degree or equivalent marketing qualification

Min 4 years marketing experience

Sales experience advantageous

Mature individual

Manage a team effectively

Good communication skills

Planning and project management

Sound decision-making ability

Skilled problem solver

Operational and execution excellence

Results orientated

Strong sense of accountability

Proven relationship building and stakeholder management

Must enjoy working in cross-functional teams with tight deadlines and under high pressure

**For more information please contact**: Welma Helberg

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