Regional Sales Manager- Modern Trade

**Job Number**
- 72510

**Job Type**
- Permanent

**Job Title**
- Regional Sales Manager
- Modern Trade

**Computer Skills**
- decision making,problem solving,relationship building

**Industry**
- Consumer Products - FMCG

**City**
- Johannesburg

**Province**
- Gauteng
- Role and Responsibilities- Work closely with Head of Modern Trade to assess customer opportunities in each region
- Manage new and existing retail and petrol forecourt partners to increase product sales.
- Educate partners on product portfolio, strategy i.e: Take Home, and complimentary services offered.
- Provide insight and input into modern trade vision and strategy.
- Provide and maintain competitor pricing analysis and movement.
- Maintain and minute a consistent business review schedule with key regional customers (JBP, MBR, HYR, FYR).
- Support SBFSA programs with detailed market initiatives/ develop local programs to meet local needs
- Ensure timely input to the commercial planning process
- Provide proposals, quotations, and pricings to partners.
- Fulfil the yearly volume, net revenue, and GP plan according to the goals and plans distributed annually
- Increase market share continuously at the accounts. Achieve competitive advantage vs. key competitors in each category.
- Monitor performance and compliance, take corrective actions when needed. Corrective action to be immediate and executed in-store by the Regional Sales Manager
- Manage established CDA and Trading Term contracts according to company principles and strategy
- Effective budget management with regards to display placement budgets
- Fulfil seasonal strategies
- Region specific promotions, arrangement of local events, and working out local promotions.
- Listing of new products
- Guarantee and improve product distribution and availability at the accounts. Full range availability in store always
- Effective equipment placement (racks/ displays). Monitor fridge placements in store
- Price execution and communication towards customers
- Ensure effective communication
- Maintain a physical presence in the field to reinforce the account strategy and ensure executional excellence (this is not an office based position - 95% in trade)
- Ensure that complaints are followed up internally
- Maintain, check and update customer data
- Ensure all key decision makers within the account are seen during each visit
- Manage the sales and merchandising partners responsible for their stores and maintain execution excellence (Picture of success) and drive secondary display opportunities- Monitor and measure gap closure and business opportunities for revenue generation
- Local Accountabilities- Selling, Operation, Execution, analysis- Ensure customers are informed and fully ranged and stocked- Performance indicators- Compliance and controls
- Expectation from Role - Volume & Value Plans delivery
- Excellence in terms of in trade execution
- CAM cycle compliance and adherence
- Promotional implementation and execution
- Management of 3rd party merchandisers
- Attendance of cycle briefs with sales & merchandising partners
- Concise and correct daily reports**Inherent Requirements**
- Qualifications and Education Requirements- Bachelor’s Degree in business administration- Preferred Skills- Minimum 3 years work experience in sales roles preferably in FMCG Organisations- Demonstratable Strong Business Awareness- Good negotiation and communication skills, teamwork, flexibility- Customer oriented, good problem-solving abilities, accuracy- Ability to take decisions- Excellent relationship building- Ethical conduct & Compliance consciousness- Entrepreneurial thinking- Demonstratable use of data to drive decisions- Ability to build relationships at store level and win with 3rd party merchandising and sales- Ability to solve customer complaints- A willingness to go the extra mile to ensure our brand has multiple parts of interpretation in store and out of stocks are kept to a minimum**What Qualification**
- Bachelors degree
- business administration

**Minimum Qualification**
- Bachelors

**Status**
- Pending / Unavailable