Campaign Insight Analyst

2 weeks ago

Johannesburg, South Africa Initiate international Full time

Are you a data enthusiast ready to make a significant impact in the dynamic world of B2B marketing? Our client, a prominent leader specializing in Demand Generation, is actively seeking a dynamic and detail-oriented individual to join their team as a **Campaign Insight Analyst **in **Johannesburg**. If you are passionate about translating data into actionable insights and contributing to the growth of Tier 1 clients, this **job** is tailor-made for you.

Your key **job** responsibilities as the **Campaign Insight Analyst** in **Johannesburg**:

- Data Mastery: Excel as a Super user of Bombora, Automata, and IFP insights, ensuring a profound understanding of their functionalities
- Sales Support: Collaborate with Sales and Customer Success Managers, providing proactive insights and recommendations to fuel the growth of existing accounts and acquisition of new customers in the US and UK
- Strategic Campaigns: Work closely with the Commercial Planning team, adding value and making recommendations based on audience insights to ensure strategically focused and deliverable campaigns
- Campaign Activation: Support campaign activation by creating and exporting Bombora audience segments for content syndication, programmatic, and paid social campaigns
- Impactful Reporting: Assist with End-of-Campaign reporting, especially when employing an Account-Based Approach (ABA), showcasing the impact of campaign activities across Target Account Lists (TALs)
- Continuous Improvement: Contribute to recommendations on next steps and future activities based on results and shifting trends in the market
- Supplemental Insights: Enhance reports with additional insights around competitors, audience, and content to provide a comprehensive view

Requirements for this **Campaign Insight Analyst job** in **Johannesburg**:

- Experience: 1-2 years in a data, analytics, or reporting role.
- Communication Skills: Meticulous attention to detail combined with strong written and oral communication skills.
- Reporting Expertise: Ability to communicate insights and results of data analyses by producing written reports.
- Detail-Oriented: Demonstrate an exceptional attention to detail and a logical thinker.
- Tech Savvy: Highly proficient in Microsoft Office, especially Excel and PowerPoint.
- Analytical Mindset: Possess an analytical mindset with a passion for data, trends, and insights.
- Quick Learner: Strong interest and ability to quickly learn new tools and platforms.
- Innovative Thinker: Enjoy problem-solving and finding new solutions to drive innovation.
- Well-Organized: Thrive in a fast-paced, high-volume work environment.

Benefits for this **Campaign Insight Analyst job** in **Johannesburg**:

- 28 Days Holiday
- Private Health Care
- Early Finish Fridays: 3 pm

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