Researcher

1 month ago


Midrand, South Africa Jobted ZA C2 Full time

Key Responsibilities

- Identifying Market Opportunities: Recognizing gaps in companys operating environment where its services can be expanded and improved
- Evaluating Market Costing: Benchmarking to align company budget estimates to actual market costs
- Understanding Client Behavior: Gaining insights into client preferences, engagement with the
- company and decision-making processes
- Evaluating Marketing Strategies: Measuring the effectiveness of campaigns and strategies to optimise marketing efforts and budget allocation
- Forecasting Market Trends: Predicting future market trends to stay ahead of the curve and make proactive business decisions
- Improving Service Delivery: Using market research to inform the development of new services or the improvement of existing ones to better meet client needs
- Setting Realistic Targets: Establishing achievable goals for growth, and client service based on market research findings
- Risk Mitigation: Identifying potential risks in the companys operating environment and developing strategies to mitigate them
- Supporting company Strategy: Providing a solid foundation of market knowledge to support overall business strategy and long-term planning
- Enhancing Client Experience: Using feedback and insights from market research to enhance the customer experience


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