Marketing and Lead Generation Specialist
4 weeks ago
We are seeking an experienced Marketing and Lead Generation Specialist to join our team at Sydsen. The ideal candidate will have a strong background in digital marketing, lead management, and customer relationship management (CRM) systems within the automotive sector.
Key Responsibilities:- Develop and execute integrated marketing campaigns across various platforms (social media, email marketing, content marketing, etc.)
- Manage lead generation and nurturing processes using CRM tools
- Collaborate with the sales team to ensure high-quality leads and smooth handover processes
- Analyze marketing data and metrics to improve campaign performance and ROI
- Identify new marketing opportunities, partnerships, and trends in the automotive industry
- Coordinate with external vendors for promotional activities, events, and digital campaigns
- Track and report on the effectiveness of marketing initiatives and lead conversion rates
- Bachelor's degree in Marketing, Business, or related field
- 3+ years of experience in marketing, with a focus on lead generation, preferably in the automotive industry
- Proven experience in using CRM and lead management tools (e.g., Salesforce, HubSpot)
- Strong analytical skills with the ability to interpret data and trends
- Excellent communication and organizational skills
- Knowledge of SEO, SEM, and digital marketing best practices
- Ability to work in a fast-paced, results-oriented environment
Please note that only candidates with the required experience will be contacted and considered. If you are not contacted within 14 days, kindly consider your application unsuccessful.
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