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Brand Development Manager
2 weeks ago
We are seeking a highly skilled Brand Development Manager to join our team at Geely Auto International.
- The ideal candidate will lead the development of our brand strategy, creating and executing campaigns that drive engagement and loyalty.
- You will be responsible for building and maintaining relationships with key stakeholders, including suppliers, digital agencies, and influencers.
- A strong marketing background and excellent communication skills are essential for this role.
- Brand Strategy: Develop and implement a comprehensive brand strategy, including market research, competitor analysis, and target audience identification.
- Campaign Execution: Plan, execute, and measure the success of marketing campaigns across various channels, including social media, email, and events.
- Team Management: Lead and manage a team of marketing professionals, providing guidance, support, and coaching to ensure successful campaign execution.
Requirements:
- Bachelor's degree in Marketing or related field.
- 5+ years of experience in marketing, preferably in the automotive industry.
- Strong knowledge of branding, marketing, and advertising principles.
- Excellent communication and project management skills.