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Head of Brand Development

2 weeks ago

Durban, KwaZulu-Natal, South Africa Chester Group Full time
About the Position

An exciting opportunity exists for a creative and innovative Marketing Manager at Chester Group.

The position reports to the CEO and will be based in Head Office.

  • Maintain brand integrity across all company marketing initiatives and communications for Chester Group.
  • Develop a comprehensive marketing strategy to support the company's objectives in terms of sales growth, customer satisfaction, and brand awareness.
  • Design and propose an annual marketing plan, including costs and timelines agreed with each business head and signed off by the CEO.
  • Manage company internal and external communication on behalf of the CEO.
  • Develop and implement a social media strategy and plan, execute all brand communications and media actions online and on social media platforms.
Key Skills and Qualifications
  • Degree in Marketing /BA Communications or equivalent.
  • 8-10 years in brand or consumer insights management with a clear understanding of brands and the marketing mix.
  • Advanced skills in all Microsoft Applications.
  • High degree of marketing and general business acumen with sound knowledge of the South African retail & wholesale environment.
  • Good leadership skills and experience of managing a marketing team.
  • Results-driven with ability to run projects from beginning through to completion.