Gaming Insights Specialist
1 month ago
Job Overview
We are seeking a Gaming Insights Specialist to join our team at Initiate International in Johannesburg. As a key member of our organization, you will play a crucial role in analyzing player behavior, game performance, and emerging business trends to unlock new opportunities for growth and profitability.
Your Key Responsibilities
- Analyze casino game performance and player activity to uncover trends, challenges, and opportunities for improvement.
- Monitor essential KPIs like player retention, ARPU, conversion rates, and lifetime value (LTV) to guide our strategies.
- Provide actionable recommendations to enhance game selection, boost promotions, and supercharge our marketing campaigns.
- Conduct player segmentation analyses to tailor personalized offers that keep players engaged and coming back for more.
- Work hand-in-hand with product teams to optimize the user experience and ensure our game launches are nothing short of spectacular.
- Develop insightful performance reports for senior management that not only inform but inspire action.
- Identify risks related to fraudulent activity or bonus abuse through sharp data analysis and vigilant monitoring.
- Use BI tools like Tableau, Power BI, or Excel to create stunning visual dashboards that make data speak volumes.
- Stay ahead of the game by keeping your finger on the pulse of industry trends, competitor activities, and regulatory changes that could impact our operations.
Requirements
- A Bachelor's degree in Business, Statistics, Economics, or a related field.
- 2-4 years of analytical experience, preferably within the online gaming or iGaming sector.
- Strong proficiency in data analytics tools such as Excel, SQL, Power BI, or Tableau.
- Familiarity with casino KPIs and player behavior analysis.
- An analytical mindset with the ability to interpret complex data sets and present clear, impactful insights.
- Outstanding problem-solving skills and an eagle eye for detail.
- Excellent communication skills, with a flair for collaboration across departments.
What We Offer
- A competitive salary of approximately R700,000 per annum, with performance-based bonuses that reward your hard work.
- Exciting opportunities for career development in the fast-paced iGaming industry.
- A dynamic, collaborative work environment where innovation thrives.
- Flexible working arrangements and a host of fantastic company benefits.
About Us
Initiate International is a leading player in the online gaming industry, dedicated to delivering exceptional experiences to our customers. If you have a passion for data, a love for gaming, and the ambition to turn insights into action, we want to hear from you.
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