Market Insights Manager

4 days ago

Cape Town, Western Cape, South Africa Integration Resourcing Full time

Market Insights Manager

Our Client is a leading FMCG market leader based in CT. They are looking for an Insights Manager who will play a key role in ensuring they remain adaptive and agile driving data-driven strategies within the South African market. By providing deep market insights, analysing, and evaluating competitive landscapes, this role supports the company's growth strategy through informed decision-making. The position requires a strong focus on analytics, collaboration, and the ability to craft compelling stories from data to guide business strategies.

Key Responsibilities

  1. Leverage Nielsen and other multiple data sources to monitor key market trends, identify growth opportunities, and assess competitive dynamics in the South African market that shape their portfolio, innovation and channel strategies.
  2. Work with the brand and commercial team to identify and implement brand-building blocks and growth drivers that align with the company's ambitions, ensuring strong market presence and profitability.
  3. Support the development of quarterly business reviews with principals.
  4. Collaborate with sales and marketing teams to provide actionable insights that drive product positioning, pricing strategies, and promotional plans.
  5. Manage the collection, analysis, and presentation of market data, ensuring the insights provided are actionable and accurate for internal stakeholders.
  6. Conduct regular competitor analysis to understand market positioning and inform tactical responses.
  7. Coordinate with cross-functional teams (e.g., supply chain, sales, marketing) to ensure data-driven decision-making processes are integrated into operations.
  8. Conduct demand forecasting based on market and company insights, aligning predictions with business objectives and operational planning.
  9. Support innovation teams by providing insights into emerging trends, consumer needs, and market gaps that can drive the development of new products or services.
  10. Track the success of new product launches and optimize based on performance data.
  11. Proactively look for innovative ways for us to leverage predictive analytics and automation into tools and processes to drive improved efficiencies and accuracy.
  12. Play an active role in building the marketing team's capabilities, sharing insights on industry best practices, tools, and methodologies for effective market analysis.
  13. Demonstrate strong influencing capability and stakeholder engagement, presenting data-driven insights to senior partners and principals in a clear and compelling manner to influence decision-making.

Key Skills:

  1. Proven experience in a strategic market insights role in FMCG.
  2. Expertise in data analysis, with the ability to transform raw data into actionable insights and compelling stories.
  3. Strong collaboration skills, working cross-functionally with teams like sales, marketing, planning, and finance.
  4. Excellent communication and storytelling abilities to present data insights clearly to both technical and non-technical audiences that influences senior stakeholders.
  5. Strong organizational and project management skills, with the ability to manage multiple priorities effectively.
  6. Strong expertise in measurement and evaluation processes to assess business performance and integrate insights into quarterly business reviews.
  7. Experience in building capability within a team, particularly within the marketing function, through training and mentoring.
#J-18808-Ljbffr

  • Director of Sales and Marketing

    9 hours ago

    Cape Town, Western Cape, South Africa Coliving Insights Full time

    **Job Description:**We are seeking a seasoned Director of Sales and Marketing to join our team at Coliving Insights. As the Senior Reservations Manager, you will be responsible for managing day-to-day operations, driving revenue growth, and providing exceptional customer service.**Key Responsibilities:Develop and implement sales and marketing strategies to...

  • Market Insights Manager

    3 weeks ago

    Cape Town, Western Cape, South Africa Integration Resourcing Full time

    Market Insights ManagerOur Client is a leading FMCG market leader based in CT. They are looking for an Insights Manager who will play a key role in ensuring they remain adaptive and agile driving data-driven strategies within the South African market. By providing deep market insights, analysing, and evaluating competitive landscapes, this role supports the...

  • Market Insights Manager

    3 weeks ago

    Cape Town, Western Cape, South Africa Integration Resourcing Full time

    Market Insights ManagerOur Client is a leading FMCG market leader based in CT. They are looking for an Insights Manager who will play a key role in ensuring they remain adaptive and agile driving data-driven strategies within the South African market. By providing deep market insights, analysing, and evaluating competitive landscapes, this role supports the...

  • Market Insights Strategist

    4 days ago

    Cape Town, Western Cape, South Africa Integration Resourcing Full time

    Job OverviewIntegration Resourcing is a leading FMCG market leader seeking an experienced Insights Manager to play a key role in ensuring they remain adaptive and agile driving data-driven strategies within the South African market.About the RoleLeverage multiple data sources, including Nielsen, to monitor key market trends, identify growth opportunities,...

  • Marketing Insights Specialist

    7 days ago

    Cape Town, Western Cape, South Africa marcus evans Group Full time

    marcus Evans, a global business intelligence firm, offers an exciting opportunity for a Marketing Insights Specialist. In this role, you will be responsible for the creation and execution of marketing campaigns to promote events to senior decision-makers.This is a junior position, suitable for fresh graduates looking to start their career in marketing...

  • Marketing Insights Professional

    3 days ago

    Cape Town, Western Cape, South Africa SWATX Full time

    About the CompanyWe are SWATX, a leading IT Services and IT Consulting company.We are seeking a skilled Marketing Analytics Expert to join our marketing team. The ideal candidate will have 2-4 years of experience in data analysis or marketing analytics, preferably in a campaign-focused role. They will be responsible for analyzing data from our marketing...

  • Hotel Revenue Manager

    5 days ago

    Cape Town, Western Cape, South Africa Coliving Insights Full time

    Role OverviewThis is a leadership role within Coliving Insights, responsible for overseeing the management of our consolidated hybrid booking platform. As Senior Reservations Manager, you will lead the day-to-day operations of the platform, ensuring seamless execution and maximum revenue growth.Your primary focus will be on driving occupancy levels,...

  • Market Insights Analyst

    9 hours ago

    Cape Town, Western Cape, South Africa Mint Kulca (Pty) Ltd Full time

    Join us at Mint Kulca (Pty) Ltd as a Market Insights Analyst, where you'll play a key role in supporting our Transaction team.Your primary responsibilities will include conducting research and analysis, managing databases, and collaborating with our team members to drive success.About the Role:Deliver High-Quality Research: Provide actionable insights to our...

  • Marketing Data Insights Professional

    7 days ago

    Cape Town, Western Cape, South Africa SWATX Full time

    About the Role:We are looking for a highly skilled DS Campaign Analyst to join our marketing team at Swatx. In this role, you will be responsible for analyzing data from our marketing campaigns and providing valuable insights that inform strategic decision-making.The ideal candidate will have a strong understanding of data analysis and campaign performance...

  • Chief Revenue Director

    9 hours ago

    Cape Town, Western Cape, South Africa Coliving Insights Full time

    **Job Summary:**We are seeking a highly skilled Chief Revenue Director to join our team at Coliving Insights. As the Senior Reservations Manager, you will be responsible for managing day-to-day operations, driving revenue growth, and providing exceptional customer service.**Key Responsibilities:Manage consolidated hybrid booking platforms, including short...

  • CX Insight Manager

    4 days ago

    Cape Town, Western Cape, South Africa Sanlam Full time

    Job DetailsThis is an exciting opportunity to join a dynamic team as a CX Research Analyst. The successful candidate will be responsible for leading the design, execution, and analysis of client experience research initiatives.About the RoleDevelop and execute research end-to-end process including research briefings, plans, design, data collection, analysis,...

  • Consumer Insights Manager FMCG

    3 weeks ago

    Cape Town, Western Cape, South Africa Integration Resourcing Full time

    Consumer Insights Manager - FMCGOur Client is a leading FMCG manufacturer with their Head Office based in Cape Town.The Consumer Insights Manager will drive strategic consumer insights to inform the company's brand, portfolio, and innovation strategy within the South African market. This role is deeply consumer-centric, focusing on understanding consumer...

  • Data Insights Manager

    4 days ago

    Cape Town, Western Cape, South Africa The Building Company Full time

    The Building Company is recruiting a Data Insights Manager to lead our data analysis efforts and provide actionable insights to stakeholders.The ideal candidate will have a strong background in data analysis and be able to communicate complex findings effectively.Job RequirementsGrade 12 qualificationBachelor's degree in business, economics, finance,...

  • Short-Term Rental Strategist

    5 days ago

    Cape Town, Western Cape, South Africa Coliving Insights Full time

    About the RoleWe are seeking an experienced Senior Reservations Manager to join our team at Coliving Insights. In this role, you will be responsible for managing the day-to-day operations of our consolidated hybrid booking platform.As a key member of our team, you will drive occupancy levels, variance to budget, and required benchmarks. You will also be...

  • Merchandise Insights Manager

    4 days ago

    Cape Town, Western Cape, South Africa Ackermans Full time

    About the RoleAckermans is seeking a talented Merchandise Insights Manager to lead our product planning efforts. This is an exciting opportunity for a motivated individual to drive product profitability and provide valuable insights to stakeholders.The successful candidate will have a strong background in product planning, including experience with planning...

  • Head of Business Development

    9 hours ago

    Cape Town, Western Cape, South Africa Coliving Insights Full time

    **About the Role:**We are seeking an experienced Portfolio Manager to join our team at Coliving Insights. As the Senior Reservations Manager, you will be responsible for managing day-to-day operations, driving revenue growth, and providing exceptional customer service.**Key Responsibilities:Manage consolidated hybrid booking platforms, including short and...

  • Business Insights Strategist

    4 days ago

    Cape Town, Western Cape, South Africa Integration Resourcing Full time

    Job OverviewThe Insights Manager role at Integration Resourcing is a critical position that plays a key part in driving data-driven strategies within the South African market.This individual will be responsible for providing deep market insights, analyzing and evaluating competitive landscapes, and supporting the company's growth strategy through informed...

  • Senior Data Insights Specialist

    9 hours ago

    Cape Town, Western Cape, South Africa Snatch | Accounting & Finance Headhunters Full time

    Job Title: Senior Data Insights SpecialistAbout the Role:We are seeking an experienced Data Insights Specialist to join our team in South Africa. As a key member of our marketing analytics team, you will be responsible for analysing and interpreting complex data to provide actionable insights that inform our marketing strategies.Key Responsibilities:Analyse...

  • Data Insights Manager

    9 hours ago

    Cape Town, Western Cape, South Africa Optential Consulting (Pty) Ltd Full time

    Optential Consulting (Pty) Ltd is seeking a Data Insights Manager to join their team.The Data Insights Manager will be responsible for providing insights to leverage incremental growth opportunities, and to guide and influence strategic decision-making. They will also work closely with cross-functional teams to understand requirements and provide analytical...

  • Performance Insights Analyst

    4 weeks ago

    Cape Town, Western Cape, South Africa Intelligent Debt Management Full time

    Performance Insights Analyst (Pinelands, Cape Town) We are looking for a Performance Insights Analyst to bridge the gap between our Growth Analytics team and the Marketing, Sales, Fulfilment and IT departments. In this role, you will serve as a key communicator and problem solver, ensuring that advanced analytics and data insights drive actionable business...