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Paid Search Manager

1 week ago

Cape Town, Western Cape, South Africa Lead Generation Group Full time
Paid Search Manager Job Description

Join our team as a Paid Search Manager and take on a challenging role that involves driving lead generation through paid search advertising.

In this position, you will be responsible for managing and optimizing paid search campaigns on Google Ads and Bing Ads, developing strategies to expand campaign reach and performance, and improving campaign effectiveness through ad copy testing and continuous optimization.

Key Accountabilities
  • Managing and optimizing paid search campaigns on Google Ads and Bing Ads
  • Developing strategies to expand campaign reach and performance
  • Improving campaign effectiveness through ad copy testing and optimization
Requirements
  • A minimum of 4 years of experience in managing paid search campaigns with significant ad spend
  • Fluency in English; additional language skills are a plus
  • Strong knowledge of Google Ads and Bing Ads/Meta for paid search advertising