Strategic Communications Specialist

2 weeks ago


Cape Town, Western Cape, South Africa DLK Group (PTY) Ltd Full time

Job Description:

As a Communications Analyst at DLK Group (PTY) Ltd, you will play a vital role in enhancing our communication strategies. You will analyze and evaluate the effectiveness of our internal and external communication initiatives, providing valuable insights that drive decision-making and improve stakeholder engagement. Your analytical skills and knowledge of communication principles will support our mission to effectively convey our brand message and foster positive relationships with all stakeholders.

Key Responsibilities:

  • Gather, analyze, and interpret data related to communication strategies, including social media performance, audience engagement metrics, and feedback surveys, to inform data-driven decision-making.

  • Develop comprehensive reports and dashboards that highlight key performance indicators (KPIs) and trends, presenting findings to senior management and stakeholders.

  • Collaborate with the communications team to create and refine communication strategies based on data insights, audience needs, and organizational goals.

  • Evaluate the effectiveness of existing content and messaging across various channels, providing recommendations for improvements to enhance stakeholder engagement.

  • Engage with internal teams, clients, and other stakeholders to understand communication needs and gather feedback.

  • Conduct market research to identify industry trends, competitor analysis, and audience preferences to inform communication strategies.

  • Assist in developing training materials and workshops for staff on effective communication practices and tools.

  • Support the execution of communication projects, ensuring they align with overall strategy and objectives.

Requirements:

Qualifications:

  • Diploma in Communications, Public Relations, Marketing, or a related field.

  • Minimum of 3 years of experience in communications analysis, marketing, or a related role.



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