Innovation Campaign Lead

3 days ago


Cape Town, Western Cape, South Africa TwentyCi Ltd Full time
About Us

Flight3 is a dynamic global leader in Web3 marketing, collaborating with Layer1s, premier exchanges, and groundbreaking startups.

The Role

We are looking for a highly skilled Innovation Campaign Lead to join our team. As a key member of our Web3 marketing group, you will be responsible for developing campaign ideas and narratives that connect our clients with their audiences.

Responsibilities
  • Develop creative strategies for campaigns, ensuring alignment with client goals.
  • Provide leadership and mentorship to a team of creative strategists.
  • Develop frameworks and creative briefs that guide the execution of campaigns across design, video, and social media.
  • Conduct research on Web3 projects, audiences, and trends to inform strategy development.
Requirements
  • 3+ years of experience in strategy, creative, or marketing roles, ideally in tech or Web3.
  • Proven ability to translate client goals into actionable creative strategies.
  • Strong understanding of blockchain, DeFi, NFTs, and Web3 culture (or a willingness to learn).
  • Excellent communication and presentation skills to articulate ideas effectively.


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