Digital Transformation Specialist
2 weeks ago
We are seeking a seasoned marketing leader to join Dante Personnel in South Africa.
Company OverviewDante Personnel is a global trusted cybersecurity specialist for digital infrastructure, assisting to drive the transition to a totally trusted digital future for all people and organizations. With offices in 40 countries and the ability to service customers in over 150 countries across five continents, we have a unique local sale, global scale model, combining the extreme focus and value of local independents with the scale and service delivery of a single worldwide distribution powerhouse.
Key Responsibilities- Define and implement marketing strategies in the region.
- Collaborate with teams to plan for growth and develop innovative campaigns.
- Manage the marketing budget to maximize value and optimize acquisition costs.
- Diversify marketing channels to reduce reliance on a single source.
- Develop and implement marketing plans for vendor relationships.
- Oversee end-to-end event management of events.
- Oversee marketing campaigns across digital, social media, PR, and other channels.
- ROI-centric campaign design.
- Balance content promotion to drive user acquisition and retention.
- Lead CRM efforts to improve user retention, lifetime value, and upselling.
- Analyze data to optimize marketing strategies and monitor key performance indicators.
- Work closely with other teams to ensure alignment and drive business growth.
- Lead and mentor the marketing team to achieve business goals.
- Extensive experience in the Sub-Saharan African region, particularly in South Africa.
- Bachelor's degree in marketing, business, or a related field; advanced degree preferred.
- Min 5+ years in a senior marketing role, ideally in the technology industry.
- Proven ability to manage budgets and teams effectively.
- Strong strategic and analytical skills, with a deep understanding of consumer behavior.
- Proficient in brand marketing, performance marketing, and customer acquisition.
- Experience with business intelligence tools (e.g., Tableau, Power BI).
- Experience in Digital Marketing necessary.
- B2B Marketing experience is a plus, including but not limited to Vendor Platform and Portal Management.
R1,200,000 - R1,500,000 per annum based on qualifications and experience.
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