Senior Digital Marketing Strategist

2 weeks ago


CapeTown, South Africa The Legends Agency Full time
Job Description:

The Legends Agency is seeking a highly skilled SEO Manager to join our team. In this role, you will be responsible for developing and implementing comprehensive SEO strategies to improve search engine rankings and drive organic traffic.

Your Key Responsibilities Will Include:

  • Developing and implementing SEO strategies that align with business objectives, utilizing data-driven insights to optimize performance.
  • Collaborating closely with the Web Design and Communications teams to ensure seamless alignment of efforts.
  • Producing monthly SEO reports, highlighting key metrics such as traffic, leads, performance, keywords, and more.
  • Conducting and monitoring keyword research to inform content creation and optimization efforts.
  • Developing content strategies to boost traffic, lead generation, and conversions.
  • Managing and implementing tracking via Google Tag Manager, Google Analytics, and Matomo Analytics.
  • Executing on-page and off-page SEO tactics to enhance online visibility.
  • Managing and updating Google/Bing Business Profile listings to maintain a strong online presence.
  • Planning and managing campaigns on Instagram and Facebook to reach target audiences.
Requirements:

To succeed in this role, you will need:

  • A Bachelor's degree in Marketing, Business, or a related field.
  • A minimum of 3 years of experience in an SEO Manager or similar role.
  • Proficiency in SEO tools, including Google Analytics, Google Search Console, SEMrush, Google Tag Manager, Matomo, Microsoft Excel, and Keyword Hero.
  • A strong understanding of search engine algorithms and ranking factors.
  • Excellent analytical, problem-solving, and organizational skills.
  • High attention to detail.
  • Strong written and verbal communication skills.
  • Native-level fluency in English.
What We Offer:

The Legends Agency offers a competitive salary range of $80,000 - $110,000 per annum, commensurate with experience. We also provide a dynamic work environment, opportunities for professional growth, and a comprehensive benefits package.



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