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Performance Analytics Expert

2 weeks ago

Cape Town, Western Cape, South Africa Anything is Possible Full time

Possiblism is a movement that challenges the status quo and strives for excellence in everything we do. As a Digital Media Analyst, you'll be part of this movement, helping us shape the future of digital media by developing and executing innovative campaigns.

About the Role

In this role, you'll be responsible for managing and optimising digital media campaigns across various channels, including paid search, shopping, paid social, and programmatic display. You'll also analyse performance, track KPIs, and identify areas for improvement, ensuring our campaigns drive real results.

Key Responsibilities:

  1. Develop and implement data-driven media strategies that drive measurable impact.
  2. Analyse performance, track KPIs, and identify opportunities for growth.
  3. Collaborate with strategists and tech teams to innovate and improve our campaigns.
  4. Stay ahead of emerging trends to ensure our clients remain leaders in their industries.

Requirements:

  • A Google Ads Certification and expertise in platforms like Meta, LinkedIn, TikTok, Snapchat, and Pinterest.
  • A deep understanding of the programmatic landscape.
  • An analytical mindset with a passion for performance-driven results.
  • The ability to multitask and deliver high-quality work.

What We Offer:

  • A competitive salary.
  • Membership to IPA & BIMA.
  • Funding for continuous professional development.
  • Flexible working options.
  • A generous holiday allowance.