Digital Advertising Strategist

2 days ago


Johannesburg, Gauteng, South Africa Ad Talent Full time

**About Us**

We are Ad Talent, a dynamic and innovative digital marketing agency delivering strategic and results-driven marketing solutions.

Our Expertise:

Social media management, paid media, SEO, website UX/UI and email marketing. We drive engagement, increase conversions and enhance brand presence through tailored and impactful digital strategies.

About the Role:

Digital Advertising Strategist - Full-time/ Onsite

Your Responsibilities:

  • Develop and optimize digital advertising campaigns across multiple channels, including Facebook, Instagram, LinkedIn, TikTok, YouTube, Twitter, and the Google Network (Search and Display).
  • Manage lead generation campaigns using Google, Facebook and LinkedIn to maximize conversions and achieve key performance indicators.
  • Implement and optimize retargeting, display and video ad campaigns for brand awareness and engagement.
  • Create content strategies tailored to both B2B and B2C clients, ensuring messaging resonates with the target audience and drives engagement.
  • Utilize advanced audience segmentation and targeting strategies to enhance campaign effectiveness for B2C campaigns.
  • Oversee ad budgets, conduct A/B testing for ad creatives, perform keyword research, set up audiences and continuously optimize for performance.
  • Analyze campaign data, providing actionable insights and strategic recommendations.
  • Generate detailed monthly reports on campaign performance, highlighting key metrics and strategic recommendations.
  • Collaborate with account managers to ensure digital advertising campaigns align with overall client strategies.
  • Maintain professional communication with clients through regular calls and updates.
  • Conduct digital advertising audits and present findings to internal teams and clients.

What You Need:

  • Bachelor's degree in Commerce, Marketing, Digital Media or a related field.
  • Minimum 3 years of experience in Google Ads account management within a digital agency environment.
  • Minimum 3 years of experience managing LinkedIn Ads campaigns.
  • Proven expertise in digital advertising across Facebook, Instagram, LinkedIn, TikTok, YouTube, and Google Network.
  • Google Ads Certification and Facebook Blueprint Certification preferred.
  • Proficiency in Google Analytics and data-driven decision-making.
  • Knowledge of retargeting/remarketing, display and video advertising.
  • Solid understanding of SEO, online search mediums and social media and how these integrate with digital advertising.
  • Strong analytical skills with the ability to interpret data and provide strategic insights.
  • Excellent project management skills with the ability to prioritize tasks and manage multiple client accounts.
  • Creative thinker with a proactive, problem-solving attitude.

Contact Us for more information.



  • Johannesburg, Gauteng, South Africa Yellosa Full time

    At Yellosa, we are looking for a highly motivated Digital Growth Strategist to join our team in Johannesburg. As a key member of our online gaming expansion efforts, you will be responsible for driving growth through strategic partnerships, affiliate marketing, sponsorships, and digital advertising (PPC). This is an exciting opportunity to lead innovative...


  • Johannesburg, Gauteng, South Africa Kontak Recruitment Full time

    At Kontak Recruitment, we are seeking a highly skilled Paid Media Specialist to join our team. This is a unique opportunity to work with a niche marketing agency that specializes in Facebook and Google Ads.The ideal candidate will have 3-5 years of experience in PPC advertising, with a proven track record of lead generation and client retention. They will be...


  • Johannesburg, Gauteng, South Africa Kontak Recruitment Full time

    Job DescriptionWe are seeking a highly skilled Paid Media Specialist to join our team. As a Paid Media Specialist, you will be responsible for managing, optimizing, and strategizing digital advertising campaigns, primarily on Google Ads and Facebook Ads.About the RoleManage, optimize, and strategize digital advertising campaigns across Google Ads & Facebook...


  • Johannesburg, Gauteng, South Africa Centrax Digital Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Specialist to join our team at Centrax Digital. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies that drive business growth.Key Responsibilities:Digital Marketing Campaign Management: Develop, implement, and manage...

  • Digital Strategist

    4 weeks ago


    Johannesburg, Gauteng, South Africa Recruitment Dynamix (Pty) Ltd Full time

    Senior Digital Marketing Strategist - Agency role Key Roles & Responsibilities: Drive strategic digital thinking within the agency and with clients. Deeply understand clients, their businesses, objectives their brands. Present to digitally savvy C-suite clients, leading discussions that build trust and establish the agencys thought leadership. Be the...


  • Johannesburg, Gauteng, South Africa Domainscoza Full time

    At Domainscoza, we're seeking a highly skilled Digital Content Strategist to join our team. As a key member of our marketing department, you'll be responsible for developing and executing engaging content strategies across various digital platforms.Job OverviewWe're looking for someone with a deep understanding of the domain and website hosting industry, as...


  • Johannesburg, Gauteng, South Africa Ad Talent Full time

    Who are we: We are a dynamic and innovative digital marketing agency focused on delivering strategic and results-driven marketing solutions. Our expertise spans social media management, paid media, SEO, website UX/UI and email marketing. We are passionate about driving engagement, increasing conversions, and enhancing brand presence through tailored and...


  • Johannesburg, Gauteng, South Africa Promasidor Full time

    Job title : Digital Marketing StrategistJob Location : Gauteng, JohannesburgDeadline : March 27, 2025Quick Recommended LinksJobs by Location Job by industries About the jobWe are seeking a highly skilled and experienced Digital Marketing Strategist to join our team full-time, in-office. The ideal candidate is passionate about digital marketing and will be...


  • Johannesburg, Gauteng, South Africa Venture Refinery (Pty) Ltd Full time

    In this role, you will be responsible for developing and executing comprehensive digital marketing plans that meet our business objectives. This will involve conducting market research to stay informed about industry trends and competitor activity, as well as analyzing customer feedback to identify areas for improvement.You will collaborate closely with our...


  • Johannesburg, Gauteng, South Africa Ogilvy South Africa Full time

    The Senior Digital Strategist will be a key player of the C2 Intelligence Team in South Africa, increasing the awareness of our offering and growing the business. Reporting directly to Data & Intelligence Director. The Senior Digital Strategist will help the team deliver the work to the highest standards by building and leading data informed strategies....


  • Johannesburg, Gauteng, South Africa Safairoperations Full time

    Safair Operations seeks a talented Digital Marketing Strategist to join our team. This role involves planning, executing, and optimizing digital marketing campaigns across various platforms.Key ResponsibilitiesPlan, execute, and optimize digital marketing campaigns;Monitor and analyze campaign performance, providing regular reports and insights;Support the...


  • Johannesburg, Gauteng, South Africa Infinity Brands Full time

    About the Role:We are seeking a highly skilled Digital Marketing Strategist to join our team at Infinity Brands. As a Paid Media and SEO Expert, you will be responsible for developing and executing paid media strategies aligned with business goals.The ideal candidate will have a strong background in managing paid advertising campaigns across Google Ads,...

  • Brand Strategist

    2 weeks ago


    Johannesburg, Gauteng, South Africa DarkMatter LLC Full time

    Job title : Brand StrategistJob Location : Gauteng, JohannesburgDeadline : March 17, 2025Quick Recommended LinksJobs by Location Job by industries Role OverviewWe are looking for an experienced and dynamic Brand Strategist to join our team in Sandton, Johannesburg. The ideal candidate will have a strong background in digital marketing, with a proven track...


  • Johannesburg, Gauteng, South Africa Ananzi Full time

    Job OverviewAnanzi is seeking a skilled Digital Marketing Strategist to join our team. As a Social Media Influencer Strategist, you will be responsible for developing and executing comprehensive influencer marketing strategies for a major client in the food sector.This role requires a creative, self-driven individual who is confident in managing...


  • Johannesburg, Gauteng, South Africa M-KOPA Kenya Limited Full time

    We are seeking a Digital Inclusion Strategist to join our South Africa Operations team. As we scale up and drive digital and financial inclusion across our markets, this role will play a pivotal part in shaping our growth strategy.This position will collaborate across teams to work as a proactive contributor and strategic coordinator, driving high-impact...


  • Johannesburg, Gauteng, South Africa Standard Bank Group Full time

    About the RoleWe are looking for a highly skilled Performance Marketing Strategist to join our team at Standard Bank Group. As a key member of our Business Unit, you will be responsible for developing and executing performance marketing strategies that drive business growth.Your primary focus will be on identifying opportunities and optimizing campaigns for...


  • Johannesburg, Gauteng, South Africa Orion Hotels & Resorts Full time

    Job title : Digital Marketing, Advertising and Retargeting SpecialistJob Location : Gauteng, JohannesburgDeadline : April 10, 2025Quick Recommended LinksJobs by Location Job by industries Responsibilities:Manage all paid media channels including Google Ads, Meta Ads, LinkedIn Ads, Tik Tok Ads, etc. Develop and oversee SEO/SEM strategies for all websites...


  • Johannesburg, Gauteng, South Africa Ogilvy South Africa Full time

    About the RoleThe Senior Digital Strategist will play a pivotal role in driving business growth and increasing awareness of our offerings at Ogilvy South Africa. Reporting directly to the Data & Intelligence Director, this key player will lead data-informed strategies to deliver high-quality work.This strategic role requires expertise in digital and social...


  • Johannesburg, Gauteng, South Africa Standard Bank Group Full time

    Job DescriptionWe are seeking a skilled Digital Media Strategist to join our team at Standard Bank Group. As a key member of our marketing department, you will be responsible for developing and implementing comprehensive social media strategies across multiple platforms.Your primary focus will be on protecting and enhancing the bank's brand reputation,...


  • Johannesburg, Gauteng, South Africa Publicis Groupe Full time

    Overview:We are seeking an experienced Digital Advertising Expert to join our team at Publicis Groupe. As a Programmatic Media Specialist, you will be responsible for driving programmatic campaign performance for agency clients. If you have a proven track record of success in programmatic media, particularly on DV360, we encourage you to apply.Key...