Marketing Strategist

3 days ago


Johannesburg, Gauteng, South Africa Visa Inc. Full time

Job Overview

We are seeking a highly skilled Marketing Analyst to join our team at Visa Inc.

The successful candidate will be responsible for managing and supporting the delivery of client and market-wide marketing programs, including activation of global sponsorship and partnerships, local sponsorships, and product platform initiatives in the region.

Key Responsibilities:

  • Client Marketing Strategies and Initiatives

Develop and execute marketing strategies, plans, and initiatives for key clients and partners. Handle the full lifecycle of marketing campaigns from planning to execution.

  • Marketing Value Added Services (VAS)

Develop and nurture client partnerships to generate new revenue streams through comprehensive marketing VAS. Services include marketing insights, strategy, creative services, execution, and consulting.

  • Client Needs and Collaboration

Identify client needs through detailed analysis and develop tailored action plans. Collaborate with internal teams and agencies to implement effective solutions.

  • Revenue Pipeline and Project Management

Manage and report on the revenue pipeline, project status, successes, and challenges related to marketing VAS. Support day-to-day management of marketing VAS client engagements and project proposals.

  • Execution and Communication

Ensure timely executions and deliverables from agencies and vendors. Maintain open communication between partners and vendors to ensure accurate implementation.

  • Country Market-wide Programs

Manage and deliver high-quality marketing programs supported by data, evaluating their effectiveness and efficiency. Oversee local contacts within regional creative, media, and partnership agencies.

Requirements:

  • Bachelor's degree in business or a related field with a marketing foundation
  • Minimum 5 years of relevant experience in a services marketing team (preferably with experience in Southern Africa and South Africa markets)


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