Marketing and Brand Development Specialist
7 days ago
Salary R 15 000 to R 18 000 per month
Based
At Emporium Human Capital, we are seeking a highly skilled and motivated Marketing Officer to join our team. As a Marketing Officer, you will be responsible for developing and executing marketing campaigns across various channels, with a focus on driving brand awareness and sales growth.
Key Responsibilities
- Plan and execute SEO and PPC marketing campaigns
- Develop and maintain website content, including blog posts and social media updates
- Profile and categorize clients based on B2B relevance
- Design and create marketing materials, such as adverts, mailshots, newsletters, certificates, banners, and brochures
- Work closely with the sales team to understand client needs and develop targeted marketing strategies
- Monitor and report on marketing campaign performance
- Collaborate with the design team to create engaging visual content
- Stay up-to-date with the latest marketing trends and best practices
- Contribute to the development of the company's overall marketing strategy
- Develop and maintain relationships with key stakeholders, including clients and suppliers
- Manage and maintain the company's CRM system
- Perform other duties as assigned
Requirements
- Degree in Marketing or related field
- Minimum 3 years of experience in marketing
- Proven track record of success in developing and executing marketing campaigns
- Strong understanding of marketing principles and best practices
- Excellent communication and interpersonal skills
- Ability to work in a fast-paced environment and prioritize multiple projects
- Proficient in MS Office and Adobe Creative Suite
- Valid driver's license
- Matric certification
- Marketing related degree or diploma
- Proficient in MS Office, Coral draw and or Photoshop
- 3 to 5 years appropriate experience
- Must be able to plan and execute SEO and PPC marketing
- Maintain webpage material up to date and accurate
- Profiling clients and categorising them based on the B2B relevance
- Graphic design of adverts, mailshots, newsletters, certificates, banners, brochures etc.
Competencies
- Sound understanding of marketing principles
- Strong administrative and organisational skills
- Ability to use initiative, prioritize and meet deadlines
- Hands on approach to get the job done
- Trust & Integrity
Closing Date
14 August 2024
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