Marketing Liaison Specialist
2 days ago
Job Overview:
We are seeking a highly organized and enthusiastic Marketing Liaison Specialist to support our marketing department in executing primary and administrative duties. The ideal candidate will assist in executing marketing strategies, conducting market research, organizing campaigns, and maintaining promotional materials.
Responsibilities
Administrative Support: Assist the marketing team in organizing and executing campaigns and events.
Market Research: Conduct market research to identify customer needs, industry trends, and competitive activities.
Content Support: Aid in the creation of content for marketing campaigns, including blogs, social media posts, newsletters, and email campaigns.
Campaign Management: Support the development and execution of marketing campaigns across various channels (social media, email, print, etc.).
Data Management: Track and analyze marketing performance data, compiling reports for senior marketing staff.
Brand Management: Assist in maintaining and updating promotional materials, including brochures, presentations, and social media profiles.
Event Coordination: Help organize marketing events, trade shows, and product launches.
CRM Maintenance: Support the maintenance of customer databases and mailing lists.
Team Collaboration: Collaborate with other departments (sales, design, product teams) to align marketing efforts with business goals.
Vendor Liaison: Communicate with external vendors to coordinate marketing projects, including printing, media buying, and sponsorships.
Work Environment:
Full-time position
Collaborative, team-oriented work culture.
Opportunities for career advancement and training in marketing-related fields.
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