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Senior Brand Manager

2 weeks ago

Cape Town, Western Cape, South Africa Fidelity Services Group Full time
Role Summary

This Senior Brand Manager position requires a highly motivated individual to develop and execute marketing strategies that drive commercial growth for Fidelity Services Group. The ideal candidate will have a strong understanding of marketing principles and be able to effectively communicate with internal stakeholders.

Main Responsibilities:

  • Strategic Planning
    • Develop comprehensive marketing plans that align with the national marketing strategy.
    • Identify and capitalize on sales opportunities in regions and districts.
  • Brand Management
    • Ensure consistency in branding across all channels and touchpoints.
    • Maintain relationships with district managers and brand representatives.
  • Performance Metrics
    • Track key performance indicators (KPIs) for regional marketing initiatives.
    • Report on progress and recommend improvements.
  • Team Collaboration
    • Foster open communication with regional admin staff and internal teams.
    • Provide training and guidance on marketing best practices.

Required Skills:

  • Proven track record in marketing strategy development.
  • Excellent written and verbal communication skills.
  • Strong analytical and problem-solving abilities.