Senior Multi-Channel Marketing Lead

2 weeks ago


Johannesburg, Gauteng, South Africa Vgp Recruitment Full time

Vgp Recruitment is seeking an experienced Senior Multi-Channel Marketing Lead to join our team. As a seasoned marketer, you will play a crucial role in developing and implementing multi-channel marketing strategies that drive business growth.

You will be responsible for analysing market trends, understanding target audiences, consumer behaviour, and the competitive landscape to identify opportunities and challenges for the education sector.

This is a hands-on strategic role, in which you will be doing much of the implementation.

You should also have a passion for leveraging diverse marketing channels to achieve business objectives.

You are strong digitally but have a solid grasp on the traditional channels.

Key Responsibilities
  • Develop and implement multi-channel marketing strategies.
  • Analyse market trends and identify opportunities and challenges.
  • Leverage key drivers to create dynamic and transformative channel strategies.
  • Optimise paid digital campaigns.
  • Monitor and analyse the performance of all marketing campaigns and initiatives.


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