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Marketing Professional

7 days ago

Bellville, Western Cape, South Africa DevologyX Full time
Marketing Professional Opportunity

We are seeking a skilled Marketing Professional to join our dynamic team at DevologyX. As a Marketing Specialist, you will play a crucial role in executing our marketing strategy, ensuring our content, video, and message outreach, and branding efforts are always on point.

Key Responsibilities:

  • Content Creation & Management:
  • Design social media posts and videos using Canva and CapCut.
  • Create engaging hashtags and captions aligned with trending topics.
  • Plan and organise content for the month using Canva, Capcut, Airtable, and Buffer.

Video Creation:

  • Create trending video scripts and manage the video creation process from conception, shooting, editing, and compiling to post.
  • Must be comfortable on camera for doing video outreach to Clients and Candidates to support the recruitment process.
  • Engage with relevant posts on LinkedIn by commenting and starting conversations.
  • Invite connections to follow our company page and grow our audience.
  • Monitor and boost LinkedIn posts to increase visibility.

Market Research & Trends:

  • Stay up-to-date with industry trends and create content ideas based on market insights.
  • Collaborate with the team to align content with our target audience's needs.
  • Write and upload blog posts and book reviews on WordPress.
  • Optimise posts for accuracy, relevance, and SEO performance.
  • Use tools like Airtable, Buffer, Waalaxy, and Recruiterflow for task and content management.
  • Create personalised video messages using Loom for outreach and lead generation.

KPI Tracking:

  • Monitor monthly marketing KPIs to measure the success of campaigns and media.
  • Suggest improvements based on data insights.

We're looking for a creative, hard working, resilient, and detail-oriented Marketing Specialist to join our team. If you have a Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience) and 0–2 years of experience in a marketing-related role or field of study, we'd love to hear from you.