Marketing and Communications Leader
1 month ago
Set Consulting is seeking a highly skilled and experienced Marketing and Communications professional to lead our Human Resources team.
This is a pivotal role that requires the development of integrated marketing and communication strategies to promote our company's culture and values. The successful candidate will be responsible for creating a powerful brand that connects with our target audience and drives enterprise-wide marketing and communication campaigns.
Main Responsibilities:
- Develop and implement an integrated marketing and communication strategy for Human Resources.
- Conceptualize and execute innovative marketing and communication plans that focus on employee engagement and culture.
- Partner with executives and participate in senior management and strategy sessions.
- Translate strategies into innovative experiences to foster a culture of transparency and collaboration.
- Contribute to employee brand architecture and position messages.
- Collaborate with brand experience, events, communications, PR, and design teams.
- Communicate different HR touchpoints such as recruitment, graduate programs, scholarships, and alumni.
- Lead a cross-functional team to deliver the marketing brand.
- Utilize different media, platforms, creatives, events, written articles, and presentations.
- Create a strong sense of community among employees.
- Conceptualize and execute activations and experiences through impactful events and communications.
- Shape internal communications and deliver events to reach employees in SA and African markets.
- Manage internal reputational issues of the company and its employees.
- Orchestrate clear and concise messaging.
- Lead employee brand initiatives internally and externally to attract top talent and ensure the company is an Employer of Choice.
- Create inspiring content for diverse channels.
- Direct employee digital and social media platforms, channels, and content.
- Monitor the Employee Value Proposition to draw relevant insights.
- Provide input to budget planning proposals for senior leadership.
- Conceptualize campaigns to boost employee engagement and sense of belonging.
- Lead communication initiatives across multiple regions.
- Build a strong media profile and manage the Communications value chain.
- Media Spokesperson for HR matters and initiatives.
Qualifications and Experience:
- Degree in Marketing or Communications (Ess. Hons or Masters, an advantage).
- Proven track record in senior marketing and communications management within top financial services firms or agencies, leading banks, ICT, or relevant industries.
- 10 to 15 years of experience in marketing and communications with market leaders. Prefer banking or financial services.
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