Senior Creative Director
3 weeks ago
We are seeking a highly skilled Senior Copywriter to join our team at Ad Talent Africa. As a leading integrated communications group in Africa, we are passionate about delivering innovative and effective marketing solutions to our clients.
The ideal candidate will have a strong background in copywriting, with a minimum of six years' experience in an advertising agency. They will be responsible for conceptualizing, developing, and producing integrated marketing materials, including ATL and digital assets.
The successful candidate will have a deep understanding of the automotive industry and be able to develop integrated and multi-channel campaigns that drive results. They will also be able to stay informed of trends and competitor brands, ensuring that our creative campaigns stay ahead of the curve.
Key Responsibilities- Conceptualize and develop integrated marketing materials, including ATL and digital assets
- Develop and implement integrated and multi-channel campaigns within the automotive industry
- Stay informed of industry trends and competitor brands
- Ensure that digital designs align with and reinforce the overall brand identity and guidelines
- Own the client's creative strategy and maintain creative brand guidelines
- Relevant qualification in Copywriting or equivalent
- Minimum of six years' experience in copywriting in an advertising agency
- Automotive or global client experience
- Proven ability to ideate for film, print, digital, out-of-home, experiential, and social
- Data-driven and obsessed with the measurable impact of a campaign
- Excellent presentation skills and ability to defend creative work to stakeholders
- Professional, proactive, and positive attitude
- Ability to take direction and willingness to learn new things
- Collaborative attitude with ability to work independently and lead as required
- Excellent verbal and written communication skills
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Johannesburg, Gauteng, South Africa Ad Talent Africa Full time{"title": "Art Director", "description": "Role OverviewWe are seeking a highly skilled Art Director to join our team at Ad Talent Africa. As a key member of our creative department, you will be responsible for delivering exceptional luxury automotive creative campaigns.Key Responsibilities:Develop and produce integrated marketing materials from TTL to...
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