Executive Head of Marketing and Communications
2 weeks ago
Major Bank is seeking a quality-driven leader to develop integrated marketing and communication strategies that create a powerful brand that resonates with targeted communities. The ideal candidate will drive enterprise-wide campaigns, activations, and experiences that foster a culture of transparency and collaboration.
Main Responsibilities:- Develop and implement an integrated marketing and communication strategy that aligns with the bank's overall business objectives.
- Conceptualize and execute innovative marketing and communication plans that engage internal and external stakeholders.
- Partner with senior executives and participate in strategic planning sessions to ensure alignment and effective communication.
- Translate marketing strategies into impactful experiences that foster a sense of community and collaboration among employees.
- Contribute to the development of the employee brand architecture and position messages that attract top talent.
- Collaborate with cross-functional teams, including brand experience, events, communications, PR, and design, to deliver marketing initiatives.
- Communicate key HR touchpoints, such as recruitment, graduate programs, scholarships, and alumni initiatives, to internal and external stakeholders.
- Lead a cross-functional team to deliver marketing campaigns and activations that drive business results.
- Utilize various media channels, platforms, and creatives to reach target audiences and drive engagement.
- Create a strong sense of community among employees through inspiring content and experiences.
- Conceptualize and execute activations and experiences that drive employee engagement and sense of belonging.
- Shape internal communications and deliver events that reach employees in South Africa and African markets.
- Manage internal reputational issues and orchestrate clear and concise messaging to stakeholders.
- Lead brand initiatives to attract top talent and position the bank as an employer of choice.
- Direct digital and social media platforms, channels, and content to engage target audiences and drive business results.
- Monitor the employee value proposition to draw relevant insights and inform marketing strategies.
- Provide input to budget planning proposals for senior leadership.
- Marketing or communications degree, preferably with honors or a master's degree.
- Proven track record in integrated marketing and communications at a senior level.
- Experience working in a top bank, financial services firm, agency, or related industry.
If you are interested in this exciting opportunity, please submit your CV via the link provided. For queries, contact Bev at SET Recruitment Consultants on 082 495 8595. Unfortunately, no CVs can be accepted via WhatsApp.
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Johannesburg, Gauteng, South Africa SET Recruitment Consultants Full timeExecutive Head of Marketing and CommunicationsSET Recruitment Consultants is seeking a seasoned Executive Head of Marketing and Communications to lead the development of integrated marketing and communication strategies. As a key member of the senior management team, you will be responsible for creating a powerful brand that resonates with targeted...
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