Digital CRM Management Specialist
2 months ago
Requirements and Qualifications
- A Bachelor's Degree in a Commercial field is required.
- 4 to 7 years of experience in Consumer Behavior Analytics.
- Strong Quantitative and Analytical skills are essential.
- Collaboration with External Agencies is also required.
- Working knowledge of CRM Data Systems is necessary.
- Experience in Customer Acquisition Tactics is also required.
- E-commerce Experience is an advantage.
Responsibilities
- Implement various briefed business unit campaigns.
- Provide behaviorally primed potential audiences.
- Regular campaign reports and tactical corrections.
- Budget recommendations per campaign.
- Lead a hardworking CRM team.
- Identify opportunities for experimentation with audiences.
- Align campaigns with relevant audiences.
- Seek industry trends and emerging technologies.
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