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Senior Transport Marketing Specialist

1 week ago

Pretoria, Gauteng, South Africa Hlabahlosile Full time

Company Overview

Hlabahlosile is a dynamic transport and logistics company seeking a skilled Senior Transport Marketing Specialist to join our team.

Job Summary

We are looking for an experienced marketing professional to develop and execute innovative marketing strategies that drive growth, expand market share, and enhance our brand reputation in the transport and logistics industry.

Key Responsibilities

  • Develop and implement comprehensive marketing plans to promote Hlabahlosile's transport and logistics services, increasing brand awareness and driving customer engagement.

  • Analyze market trends, consumer behavior, and competitor activity to inform marketing decisions and stay ahead of the competition.

  • Negotiate pricing and achieve margin targets by studying market trends and defining targets and pricing for various demographics.

  • Maintain and develop existing customer relationships through strategic communication, exceptional customer service, and tailored marketing initiatives.

  • Collaborate with internal stakeholders to align marketing efforts with business objectives, ensuring seamless execution and maximum impact.

  • Conduct thorough market research to understand consumer behavior and market trends, informing data-driven marketing decisions.

  • Employ strategic messaging to raise brand awareness, building a strong reputation for Hlabahlosile in the transport and logistics industry.

Requirements and Qualifications

  • Degree or Diploma in Marketing (advantageous)

  • 3 years plus of previous experience in a marketing environment within the Transport and Logistics environment.

  • Grade 12 (High School Diploma) required.

Benefits

We offer a competitive salary, opportunities for career growth, and a dynamic work environment that values innovation and teamwork. If you're a motivated and results-driven marketing professional looking to make a meaningful impact, please submit your application.