Data Marketing Analyst

2 months ago


Cape Town, South Africa African Extracts Full time

**Data Marketing Analyst**

Duties and responsibilities include, but are not limited to:

- Analysis of internal Product Categories and Key Accounts for traditional markets.
- Sales performance analysis involving product and competitors.
- Geographical analysis of regional trends in our retail partners.
- Digital spend strategy - analysing performance of paid media planning and buying for Google and Facebook ads.
- Analysing our digital marketing strategy including targeting, audience segmentation, campaign set up and management.
- Profitability and risk analysis for business requirements and key account management.

Required:

- Bachelor’s degree or equivalent with statistics/data component.
- Practical experience (student projects) in analytics, data visualisation and reporting.
- Strong analytical-thinking and problem-solving abilities.
- Excellent written and verbal communication skills and ability to translate data visually to tell stories or uncover insights.
- Experience in MS office Excel, Power Point and/or Power BI.
- Full COVID-19 Vaccination.
- Ability to commute to **Paarden Eiland, Cape Town**.

Skills and attributes:

- A passion for retail marketing and data analysis is essential.
- Highly organised with meticulous attention to detail and a well-structured thought process is crucial.
- Numerical and analytical skills with the ability to translate data into meaningful insights.
- Self-motivated team player.
- Eagerness to learn in a fast-paced environment.
- Ability to multi-task, meet deadlines and work under pressure.
- Creative problem-solving and ability to think on your feet.

**Salary**: R14,000.00 - R16,000.00 per month

Ability to commute/relocate:

- Cape Town, Western Cape: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelors (required)

License/Certification:

- driver's licence (preferred)


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