Insights Manager

2 months ago


Sandton, South Africa Dentsu Full time

The purpose of this role is to work under the direction of a more senior Insight team member to build audiences and analyse data to fuel the strategy and planning process.

Job Description:
Key Responsibilities:
People (30%)
- Inspiration and relationship building across client teams specifically around new research and insights from media, technology, innovations.
- Be seen as a valuable resource from a client team point of view in assisting with the creation of strong insights from which to develop media strategies and outputs.
- Training of the client teams on tools and insights techniques
- Integration within full strategy team.

Product (60%)
- Tools and systems custodian/champion across media service line (DFP/CCS/Attention/Carbon/CCS Proxy/Telmar)
- Dentsu data tools and system knowledge and integration
- Raise level of output across client teams (Development and creation of best practice insights formats across audience, market, competitor and other data areas)
- Assistance in the development and deployment of impactful solutions (70/20/10) for clients
- Thought Leadership and industry representation.
- Pushing past the benchmarks

Profit (10%)
- Pitching and New Business.
- Cross and up-selling.
- Ad hoc project scaling

Location:
Sandton

Brand:
Full Circle Media

Time Type:
Full time

Contract Type:
Permanent



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