Social Media Community Manager
6 months ago
The social media community manager will be responsible for developing and managing our social media community. This role involves creating engaging content, moderating discussions, creating relationships with followers, and ensuring a positive and supportive online environment. The goal is to build a vibrant social media community that aligns with the brand's values and objectives, enhancing user experience and engagement.
Minimum qualification
National diploma in marketing, public relations and communications, or a related field.
Required experience and knowledge
Minimum of one years of experience in social media management or community management.
Proven experience managing social media communities on various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok etc.).
Strong understanding of social media management tools and analytics.
Knowledge of digital marketing strategies and social media engagement techniques.
Familiarity with content management systems (CMS) and basic graphic design skills are a plus.
Required competencies
Excellent communication skills, both written and verbal.
Strong interpersonal skills with the ability to build and maintain relationships.
Creative thinking and problem-solving abilities.
Strong organisational and multitasking skills.
Ability to work independently and as part of a team.
Proactive and able to anticipate community needs and trends.
Empathy and patience in dealing with community members.
Key accountabilities
Develop and implement strategies to grow and engage the social media community.
Create, curate, and manage content across social media platforms to stimulate conversation and engagement.
Monitor and moderate social media discussions, ensuring a positive and supportive environment.
Respond to follower inquiries and feedback in a timely and professional manner.
Organize and execute social media events, live sessions, and other engagement activities.
Analyze social media metrics and report on community health and engagement.
Collaborate with other departments (e.g., Marketing, Product, Customer Support) to ensure consistent messaging and support community initiatives.
Stay up-to-date with industry trends and best practices in social media management and community engagement.
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