Trade Marketing Coordinator
10 hours ago
JOB DUTIES AND RESPONSIBILITIES
**TRADE MARKETING**
Accountable for the brand presence of all brands across all stores, corporate, high-street, retail environments (FMCG) and forecourts.
Assist the Trade Marketing Manager in ensuring in-store excellence and that the consumer is at the heart of our stores.
Ensure that all brand touch points in-store are current and relevant i.e. print, digital and music.
Maintain brand consistency across all environments.
Conduct regular store visits to stay up to date with all nuances, marketing opportunities and information on surroundings.
Manage all day to day marketing requests i.e. orders, logistics and respond to queries.
Keep abreast of marketing trends, visual merchandising and finding innovative ways to communicate in-store.
Manage relationships with all key stakeholders i.e. Franchisees, 3rd parties, suppliers and across departments.
Manage all monthly invoicing.
**NATIONAL CAMPAIGNS, PROMOTIONS AND LOCAL STORE MARKETING**
Assist the Trade Marketing Manager with all national marketing, Local Store Marketing and promotional requests.
Assist in conceptualising campaigns and implementation thereof within a store.
Manage and own the store collateral spreadsheet for monthly marketing drops and national campaigns.
Communicate and coordinate the process between all departments involved i.e. Marketing and Design, Procurement, Finance, Operations and store / Franchise owner.
Manage the courier and logistics around each campaign and monthly drop.
Assist Trade Marketing Manager in rolling out promotional strategies across brands and stores.
Identify, coordinate and implement localised marketing opportunities for stores.
**PROJECT MANAGEMENT**
Assist in coordinating and implementing all marketing campaigns and initiatives across all environments.
Executing projects on time and within budget.
Work closely with all internal departments and manage communication flow on all relevant projects.
Support the Trade Marketing Manager on campaign shoots for Summer and Winter launch as well as any ad hoc campaigns.
**NEW STORE OPENINGS, REVAMPS AND RELOCATIONS**
Manage new store opening collateral and opening strategy.
Manage collateral for stores undergoing a revamp or relocation.
Reach out to Regional Manager’s to understand and identify opportunities in the area and obtain Centre management details.
**MARKETING ADMINISTRATION AND COMMUNICATION**
Updating all job sheets, tracking sheets and store lists.
Responsible for all internal and external marketing communications.
Official marketing communication (memos, GTM, WhatsApp)
Project updates
Supplier updates
Liaising with vendors
Assist with ad hoc marketing tasks and requests that filter into the department
REQUIREMENTS AND QUALIFICATIONS
Bachelor’s Degree in Marketing
Minimum of 2 years’ work experience
Proficient in Microsoft Office (specifically Excel) and Google sheets
Methodical in approach with high attention to detail
Strong numeracy, analytical skills and critical thinking ability
Strong project management, multitasking and decision-making skills
Ability to work with cross functional teams to drive projects to completion
Ability to withstand pressure and meet deadlines in a fast paced work environment
Strong interpersonal skills with the ability to build relationships and communicate effectively
**Job Types**: Full-time, Permanent
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