Junior Social Media

4 weeks ago

Cape Town, South Africa Signal Hill Products Full time

Signal Hill Products is looking for a Junior Social Media & Content Manager

Location: Cape Town, South Africa
Function: Marketing
Reports to: Digital Marketing Specialists

Overall Responsibility:

- In this role you will assist in translating brand strategies into digital and social media plans that will aim to acquire new customers through brand awareness.
- Assisting digital marketing specialist with planning, implementing, managing and monitoring all digital and social media plans in order to increase brand awareness, improve marketing efforts and increase sales.
- Responsible for the development of and management of original, high-quality content for the company's digital platforms including social channels and websites.
- You will monitor, moderate and respond to audience comments and engagements across multiple social media channels.

Focus Area 1
- Contribute to the digital and social media strategy to align with business and brand goals and reach the target consumers
- Assist with the development, implementation, and management of our digital social media strategy
- Perform research on current benchmark trends, target audiences and preferences

Focus Area 2
- Facilitate increasing brand awareness, consideration and conversations through various social media and digital channels and content piecss
- Develop relevant content topics to reach the company's target customers
- Generate, edit, publish and share engaging content daily
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Stay up to date with latest social media best practices and technologies.

Focus Area 3
- Implement digital and social media strategies effectively
- Create a regular content production and posting schedule, according to the agreed budget

Focus Area 4
- Facilitate day-to-day social media; always on content, campaigns and community management
- Adhere to posting schedule and oversee social media content
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Assist with Google advertising management and implementation, including external partners

Focus Area 5
- Develop and manage digital content to communicate brand messages effectively
- Develop and plan relevant content brand
- Engage with and manage external content development suppliers (photographers/designers)

Focus Area 6
- Report on success of digital and social media campaigns
- Support the monthly reporting on spend and performance against targets set
- Use and identify new social media marketing tools as agreed
- Salary will be discussed during the interview stage

Requirements for the Role:

- Qualification: Degree or Diploma in marketing or related fields
- Years Experience: minimum of 1-2 years of digital and social media management, digital advertising or related industry experience
- Proven working experience in digital marketing, particularly with the industry
- Creative eye and conceptualisation and copywriting ability
- Demonstrate experience contributing to or managing SEO/SEM, marketing database, and social media and advertising campaigns
- Experiencing in planning and coordinating social media marketing plans
- Experience in budget management
- Experience in content management
- Solid knowledge of websites and marketing analytics tools (Ads Manager, Google Analytics etc)

Preferred Skills:

- Critical thinker and problem-solving skills
- Interpersonal, great communication and social skills
- Excellent multi-tasking and time-management skills, with the ability to priotize task
- Highly organised and detail-orientated
- Managing processes

NB: Specific duties/ responsibilities will vary from time: the above list is intended to indicate the general nature of the post and is not exhaustive in nature. the post holder will be expected to be flexible in supporting the business by understanding any other responsibilities which are aligned to the job level.

**Job Type**: Permanent

**Salary**: From R4.00 per month

Ability to commute/relocate:

- Cape Town, Western Cape: Reliably commute or planning to relocate before starting work (preferred)

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