Digital & Social Media Marketer
4 days ago
**Gauteng**, Tshwane (Pretoria)**
**Market Related - Market Related Monthly Cost To Company (Medical Aid and Pension Fund, Market related)**
**A well known sporting goods giant in Pretoria (Menlo Park) needs an individual with experience in the e-Commerce space to assist with website analytics and management, as well as digital and social media marketing.**
**Minimum requirement**
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- **Bachelor's degree in Computer Science, Information Systems, or a related field is preferred**
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- **Website management systems such as Magento or a similar platform is preferred.**
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- **Knowledge of Acumatica, Amazon S3 Bucket System, and SEMrush.**
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- **Experience in Search Engine Optimization (SEO) and copywriting.**
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- **Proficient in Microsoft Excel.**
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- **Various social media platforms including Facebook, Instagram, YouTube, Twitter, and TikTok knowledge would be advantageous.**
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- **Communication tools like Mailchimp and Telegram.**
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- **Facebook Business Suite**
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- **Hootsuite or similar third-party scheduling tool knowledge.**
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- **Linktr.ee or similar third-party landing page tool experience.**
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**Duties and responsibilities**:
**Website management**
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- **Collaborating with all staff and management to ensure that websites align with the brand strategy and adhere to the highest standards of the organization.**
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- **Stay current on new trends and best practices in digital marketing and closely monitor competitor websites to identify opportunities for improvement.**
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- **Efficiently manage and organize content using Amazon S3 bucket system, ensuring smooth operation and accessibility of digital assets.**
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- **Quickly respond to and resolve any technical issues to maintain the smooth operation of the website.**
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- **Proactively identify and address any security breaches to ensure the protection of the website and the secure handling of sensitive information.**
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- **Develop and upload high-quality website content that accurately reflects the brand and engages visitors.**
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- **Continuously improve the user experience of the website to enhance its accessibility and usability.**
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- **Develop and implement strategies to increase the subscriber base and drive web traffic metrics, contributing to the growth of the organization.**
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- **Ensure full compliance with all relevant laws and regulations pertaining to website content and operation.**
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- **Conduct ongoing research and implement best practices in SEO to improve the visibility and ranking of the website on search engines.**
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**Digital Marketing**
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- **Building and maintaining a strong and impactful social media presence for the company.**
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- **Developing and executing comprehensive digital marketing strategies, including search engine optimization (SEO) and search engine marketing (SEM).**
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- **Developing and implementing SMS marketing campaigns to reach customers in a timely and efficient manner.**
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- **Writing high-quality blog content that incorporates keywords to drive traffic and improve search engine rankings.**
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**Social Media Management**
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- **Develop, implement, and maintain a comprehensive social media strategy that aligns with the company's overall objectives and goals.**
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- **Create and execute effective social media campaigns to engage with customers and drive brand awareness.**
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- **Schedule and post timely, relevant, and engaging content on all social media platforms.**
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- **Stay up to date with the latest social media trends and best practices to ensure that the company's online presence remains at the forefront of the industry.**
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- **Upload and maintain the Facebook shop and catalogue to optimize online sales and drive revenue.**
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- **Manage the online community, including responding to customer inquiries, comments, and concerns, and fostering positive relationships with followers.**
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For more information please contact:
**Dione Du Toit
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