Digital Account Director
12 hours ago
Faben is growing and we are looking for an experienced and talented digital account director to join our team. This person would oversee a portfolio of clients and would ideally have both marketing (in corporate) and agency experience (specifically digital experience). We insource Marketing as a Service to our clients and this person would be the Marketing Director for the client and responsible for strategy, planning, implementation, performance and reporting, aligned to the clients business goals. You would work with a team of digital experts across the full digital stack of services inclusive of CRM.
Overview
Strong marketing skills as marketing manager/head of marketing role
Digital marketing expert with digital agency experience
8-12 years experience
We are looking for someone to come on board asap as a freelancer/contractor (and would also be open to full-time employment)
**Responsibilities**:
Serve as a credible, trusted partner and advisor to your clients, working with them to plan, forecast and implement digital campaigns
Oversee the delivery of forecasting and performance reporting by delivery team, helping them to deliver meaningful insights across all digital channels (such as SEO, PPC, & Display)
Interrogate data, campaign results, market trends and competitor insights to identify opportunities and anticipate any issues that might lead to a lack of performance
Co-ordinate the preparation of immaculate client-facing presentations, and deliver them clearly and compellingly.
Keep a keen eye on your clients’ commercial value to the agency, forecasting revenue on a monthly and yearly basis and up
- or cross-selling relevant services and channels whenever the opportunity arises
Maintain the agency’s high client retention rate by developing and fostering long-lasting client relationships.
Use both Fabens proprietary technology and third-party technology and tools for planning, reporting and campaign insights
Maintaining a thorough understanding of your clients’ sectors and market trends, thus positioning Faben as experts in the area
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