Ad Operations Analyst
7 days ago
The purpose of this role is to assist with the planning, executing and reviewing of Ad Ops initiatives whilst supporting the team in reporting and other day-to-day tasks
Job Description:
Key responsibilities:
- Manages day to day trafficking of digital advertising campaigns.
- Ensures digital campaigns are trafficked effectively to achieve expected performance targets.
- Ensures campaigns are set up correctly and ad creative are in the correct format.
- Proactively reviews and manages client data to ensure optimal performance on all campaigns.
- Tracks and reports on campaign results, gathers data analysis and participates in weekly calls.
- Identifies non-compliance with established taxonomies and initiates correction processes to ensure data consistency.
- Oversees the campaigns' performance against client key performance indicators.
- Drives effective client relationships with accurate and timely performance communication.
- Delivers accurate campaign setups and thorough testing.
- Builds strong relationships across client services team and with client.
- Communicates and manages relationships with internal and external clients.
- Ensures all campaigns are trafficked in compliance with established data taxonomies.
- Deploys site side tracking across multiple tag management solutions (e.g. GTM).
- Supports a culture of operational excellence in all client operations processes and activities.
- Collaborate with 3rd party suppliers, including digital agencies and partners.
- Uphold a positive working culture, ensuring the organization is recognized for maintaining a strong reputation with all internal and external stakeholders.
- Attend key client meetings with campaign managers.
- Drive effective collaboration across account manager teams.
Location:
Cape Town
Brand:
Amplifi
Time Type:
Full time
Contract Type:
Permanent
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