Brand Manager

6 months ago


Cape Town, South Africa HotelJobs.co.za Full time

A **WORLD CLASS **leading hospitality group dedicated to providing exceptional experiences across all their luxury properties are seeking a dynamic and experienced **BRAND** **MANAGER** to join our team and play a pivotal role in shaping and elevating our brand identity.

**Position Overview**:
As the Brand Manager, you will work closely with the Head of Marketing to oversee the day-to-day management of our brand portfolio. Your primary responsibility will be to develop and implement brand strategies that enhance our company's reputation and drive brand awareness. You will play a critical role in maintaining and elevating our brand image across all marketing channels and touchpoints.

**Key Responsibilities**:

- Develop brand strategy its individual properties.
- Implement and monitor brand standards and usage guidelines to ensure consistency across all marketing channels.
- Compile brand positioning and road map, ensuring alignment with stakeholders and marketing team.
- Collaborate with the marketing team to develop and execute brand campaigns, ensuring adherence to deadlines.
- Measure and report on marketing and campaign results.
- Oversee graphic designers and copywriting to ensure optimal performance and outcomes.
- Develop annual marketing calendar, incorporating events and occasional campaigns.
- Maintain relationships with brand influencers and ambassadors.
- Drive brand equity and ensure consistency across all brand touchpoints.

**Key Requirements**:

- 5-8 years in a Brand Manager or Marketing role.
- Relevant technical expertise in Marketing and Brand Building.
- Proficiency in Microsoft Office Suite.
- Experience managing a team.
- Excellent attention to detail, analytical skills, and critical thinking ability.
- Strong data management and multitasking ability in a fast-paced environment.
- Ability to work under pressure and meet deadlines.
- Ability to work independently and collaboratively to drive projects to completion.


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