Head of Performance Marketing

3 weeks ago


Cape Town, South Africa CV Library Full time

At CV-Library and Resume Library we’re shaping the future of recruitment. As one of the UK’s leading online job boards and recruitment platforms, we’re trusted by over 10,000 businesses to connect them with top talent and empower millions of jobseekers to land their dream roles. Our US business is in hyper growth, and we need digital strength across both.

We’re on the hunt for a dynamic, results-driven Head of Performance Marketing to spearhead our digital traffic acquisition strategy. This pivotal leadership role encompasses biddable media, SEO, programmatic marketing, and partnerships, offering the opportunity to make a tangible impact on the future growth of our business.

As a senior leader, you’ll take charge of a high-performing team, look after the biggest budget in the business, manage cross-channel strategies and ensure every campaign delivers value and measurable success. If you’re a visionary with a passion for digital marketing, exceptional communication skills, and the ability to combine strategic leadership with hands-on expertise, this is your moment to shine.

We are looking for an individual who wants to make an impact and progress their career with support toward a Director position in the future.
- Craft and execute a data-driven acquisition strategy across paid media (including PPC, paid social, and programmatic), SEO, partnerships, affiliates, and retargeting campaigns.
- Build a high performing Digital acquisition team
- Implement and oversee cutting-edge automation tools and bid management software to ensure optimal performance and scaling of campaigns.
- Leverage data insights and advanced analytics to inform traffic acquisition decisions, improve ROI, and identify growth opportunities across channels.
- Develop and deliver clear, impactful KPI reporting and insights on a weekly and monthly basis to drive informed decision-making.
- Partner with Product and Development teams to optimise technical infrastructure and introduce innovative tools to support digital acquisition.
- Provide inspirational leadership to a small but talented, multi-disciplinary team, fostering a culture of innovation, collaboration, and continuous improvement.
- Develop and implement tailored growth and development plans for team members while identifying strategic hiring needs.

**Requirements**:

- Proven experience leading large-scale digital acquisition strategies for a high-growth business, managing budgets of £10m+.
- Expertise across biddable media, SEO, programmatic advertising, retargeting, partnerships, affiliates, and PPC.
- Hands-on experience with automatic bid management software and programmatic ad displays is essential.
- A strong grasp of the latest marketing tech stacks and organic traffic performance optimisation.
- Advanced analytical skills, with a data-driven mindset and experience using BI tools and meta-search software.
- Exceptional communication and stakeholder management skills, with the ability to influence at all levels of the business.
- Entrepreneurial mindset with a track record of identifying innovative growth opportunities.
- Strong leadership skills, with the ability to inspire and mentor teams while diving into operational details with credibility and precision.
- Experience of working in a 2-sided marketplace is essential
- SEO experience and examples of positive impact would be a bonus.

**Benefits**

This is a unique opportunity to play a central role in shaping the future of a leading digital brand. If you’re a strategic thinker who thrives on solving complex challenges and driving results, we’d love to hear from you.

Take the next step in your career and join us as Head of Performance Marketing



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